Max. RM 5,300 Senior Marketing Executive (Mandarin Speaker) @ PJ (Software Company)

Strategy Development and Execution:

• Develop and execute comprehensive marketing plans aligned with overall business objectives.
• Analyze results and identify potential gaps for growth.
• Provide actionable insights and recommendations based on data analysis.
• Set measurable goals and KPIs for marketing campaigns.

  Regional Marketing:

  • Develop and implement marketing strategies tailored to specific regions.
  • Conduct market research to understand regional customer needs, preferences, and behaviors.
  • Coordinate with regional offices and teams to ensure consistent brand messaging and execution.

    Campaign Management:

    • Plan and execute integrated marketing campaigns across various channels, including digital, social media, paid, events, and more.
    • Monitor and optimize campaign performance to ensure maximum ROI.
    • Collaborate with the creative team (content and design) to develop compelling marketing materials.

      Digital Marketing:

      • Develop and implement digital marketing strategies to enhance online presence and engagement.
      • Work with specialists to utilize SEO, SEM, email marketing, and social media to drive traffic and conversions.
      • Analyze digital performance metrics and optimize strategies accordingly.

        Event Management:

        • Lead the planning, organization, and execution of both online and offline events, including vendor management.
        • Develop event strategies that align with marketing goals and drive brand awareness and customer engagement.
        • Evaluate event success and gather feedback to inform future event strategies and improvements.

          Content Creation:

          • Oversee the creation of high-quality content for various marketing channels, including blogs, newsletters, social media, and more.
          • Ensure content aligns with brand guidelines and resonates with target audiences.

            Budget Management:

            • Ensure cost-effective allocation of resources to achieve marketing goals.
            • Track and report on budget performance and make necessary adjustments.

              Others Duties:

              • Contribute to the ongoing maintenance and creation of marketing materials.
              • Ensure proper and organized documentation of projects and tasks.
              • To undertake and perform ad-hoc projects and other duties as assigned.

• Bachelor’s degree in Marketing, Business Administration, Marketing Communication, or a related field.
• Minimum of 4-5 years of experience in marketing, preferably in a fast-paced environment.
• Strong understanding of regional marketing and management.
• Excellent project management and organizational skills.
• Proficient in digital marketing, social media, and analytics tools.
• Exceptional communication and interpersonal skills.
• Ability to work effectively in a fast-paced, dynamic environment.
• Experience with budget management and financial acumen.
• Leadership and team management experience.

• 5 Working days.
• Parking Subsidy
• Full-stocked fridge and pantry: coffee, tea, biscuits and etc.
• Medical, Dental and Optical benefits, Hospitalization & Surgical Insurance and Group Personal Scheme.
• Training and guidance provided.
• Smart casual working attire
• Festive seasons and birthday celebrations
• Sports Activities (Badminton)