Trade Marketing Executive

Are you passionate about driving impactful promotional campaigns and ensuring brand visibility? We are looking for a dynamic and motivated Trade Marketing Executive to join our team. Apply now to make a difference!

Demeanour, Qualifications, Knowledge and Skills Required

The ideal candidate’s demeanour and approach to life and work should be as follows:

• Biscuit-loving, fun-loving, optimistic, innovative, energetic, aspirational, tech-savvy, and eager to learn with a hearty zest for life, specifically humble, open, fearless and yet possessing a little edge to think and go out of the box.
• A good listener, trustworthy, reliable, honest, accountable, collegial, well-groomed and professional.
• Proactive, resourceful, detail oriented, well-organized, self-directed, and able to thrive in high-pressure situations.
• Appreciative and respectful of diverse cultures, abilities, genders, and different worldly belief systems.

Major Duties and Responsibilities

The successful candidate will be responsible for:

• Preparing the national promotional campaign, ensuring the national promotions are set up in-store during key periods based on the plan.
• Ensuring execution excellence in the national promotional campaign.
• Collaborating closely with General Trade (GT), Independent Supermarket (ISM), Key Account (KA) sales teams to align and execute regional or key account plans effectively.
• Conducting thorough post-campaign analyses to measure performance and identify opportunities for improvement.
• Managing the execution and distribution of POSM to ensure brand visibility and engagement at the point of sale.
• Developing and maintaining accurate forecasts to support sales, inventory, and production planning activities.
• Assist in monitoring weekly inventory levels to prevent out-of-stock (OOS) situations and develop strategies to address potential shortages.
• Undertaking any other duties and responsibilities as so instructed by the superior and/or Company.

Qualifications and Skills Required

The ideal candidate will have/be:

• A Diploma or Degree in Management, Marketing, Mass Communication, Business Administration or equivalent, with at least 3 years of experiences in Trade Marketing within the FMCG industry, preferably the food & beverages.
• A strong understanding of trade marketing fundamentals, including production planning, inventory management and sales operations.
• Proficient in planning, research, data analysis, forecasting, planogramming, project management, and event management.
• Strong analytical skills, attention to detail, and sensitivity to numbers and data.
• Strong verbal and written communication skills in English, Malay, and Chinese.
• Willingness to learn, constructive attitude, ability to problem-solve, and make things happen.
• Proactive, self-starter, organized, able to prioritize, and thrive in high-pressure situations while meeting deadlines.
• Able to work independently across various platforms and departments with minimal supervision, and also a strong team player with excellent interpersonal skills for effective collaboration.
• Outgoing, enthusiastic, reliable, and able to maintain a professional image at all times.
• Computer literate, proficient with Microsoft Office, and other relevant software and applications.
• Possess own car and willing to travel within Malaysia when required.