Branding and Digital Marketing Specialist

Kloudynet is a leading cybersecurity company specializing in providing innovative solutions and services to secure digital identities and protect sensitive data. We are dedicated to helping our clients navigate the complex landscape of cybersecurity and identity management.

We are seeking a dynamic Branding and Digital Marketing Specialist with a proven track record in branding, social media management, and content creation. The ideal candidate will be responsible for developing and executing branding strategies that resonate with our target audience, increasing our social media following, and managing our presence at cybersecurity events. This role also involves working closely with external vendors and internal teams to produce high-quality digital content and marketing materials.

Key Responsibilities:

•Branding and Identity:

o Develop and implement branding strategies that align with Kloudynet’s mission and vision.

o Manage and enhance Kloudynet's brand presence at cybersecurity events and other industry-related functions.

•Social Media Management:

o Create, manage, and grow Kloudynet’s social media presence across various platforms.

o Increase social media following and engagement through creative and targeted content.

•Content Creation:

o Develop and produce engaging video content for social media and other digital platforms.

o Create marketing content for both online (social media, website) and offline (product brochures, event materials) use.

o Build and maintain a content calendar for consistent branding and marketing efforts.

•Website and SEO:

o Manage and update the company website, ensuring content is current, relevant, and optimized for SEO.

o Work on website enhancements to improve user experience and brand consistency.

•Product and Offering Decks:

o Design and develop creative product and service offering decks for client presentations and marketing purposes.

•Vendor Management:

o Collaborate with external vendors for digital marketing, video content creation, and other branding needs.

•Event Management:

o Plan and execute branding activities at cybersecurity events, ensuring maximum brand visibility and engagement.

Qualifications:

•Proven experience in branding, digital marketing, and social media management.

•Strong portfolio showcasing video creation and social media campaigns.

•Proficiency in graphic design tools (e.g., Adobe Creative Suite) and video editing software.

•Experience managing websites and SEO optimization.

•Excellent communication and project management skills.

•Ability to work independently and as part of a team.

•Strong understanding of cybersecurity industry trends is a plus.

•Must be based in Malaysia.

Preferred Qualifications:

•Bachelor's degree in Marketing, Communications, or a related field.

•Experience in event management and coordination.

•Familiarity with digital marketing analytics tools.