Marketing Campaign Manager
Salary undisclosed
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Job Responsibility:
- Sort out the target audience, competing products, and market conditions, and formulate the product go-to-market strategy.
- Review the marketing and campaigns’ result and analyze the marketing effect from the dimensions of campaign, platform, and material for further optimization.
- Plan and execute the marketing campaigns, events and promotions based on the marketing strategy, implement the plan in each module such as media and PR, and monitor the execution.
- Collaborate closely with related departments to support the achievement of sales results and ensure that the information transferred to consumers is consistent and ensure campaigns align with overall business goals.
- Manage internal and external resources in supporting the success of all events.
Job Requirement:
- Minimum of 5 years of experience in marketing campaign strategies and familiar with consumer electronics industry is an advantage.
- Experienced in leading successful campaigns and launches in the market.
- Strong communication, negotiation, and presentation skills to be able to communicate seamlessly internally and externally.
- Critical thinking, and able to multi-task and work under pressure.
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