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Customer Retention Executive

Salary undisclosed

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Responsibilities

We are seeking a highly skilled and motivated individual to manage and optimize our loyalty program and member engagement. This role is critical in driving customer retention and enhancing our brand’s relationship with its valued customers.

Key Responsibilities:

Data Analysis and Forecasting:

  • Conduct in-depth analysis of member data to determine program budgets and forecasts.
  • Identify trends, behavioral patterns, and key insights for audience segmentation and targeted campaigns.

Loyalty Program Development and Management:

  • Design, implement, and manage a comprehensive loyalty program focused on improving customer retention.
  • Oversee point management to drive long-term customer engagement and retention.

Strategic Rewards and Relationship Building:

  • Develop and explore strategic rewards initiatives that foster meaningful, lasting customer relationships.
  • Analyze customer behavior to select premium redemption items that align with member preferences and business objectives.

Member Account Management:

  • Manage member accounts, including card management, account merging, and points adjustment to ensure accurate records and a seamless customer experience.

Collaborative Program Development:

  • Work closely with creative teams to shape the visual identity and communication materials for the loyalty program, ensuring alignment with brand aesthetics.

Customer and Outlet Communication:

  • Serve as the liaison between outlets and customers, ensuring clear communication, efficient program implementation, and a consistently positive customer experience.

Additional Duties:

  • Assist with any other tasks as assigned by supervisors to support the smooth operation of the loyalty program and enhance customer satisfaction.

Qualifications

Education:

  • Bachelor's degree in Business Administration, Marketing, or a related field.

Work Experience:

  • 2-3 years of experience in customer-facing roles.
  • Proven track record in managing customer relationships and analyzing customer feedback.

Language Proficiency:

  • Fluent in both English and Bahasa Malaysia.
  • Proficiency in additional languages is an added advantage.

Technical Skills:

  • Proficient in Microsoft Office applications and CRM software.
  • Basic data analysis skills, with the ability to interpret and utilize insights effectively.

Core Competencies:

  • Strong data analysis and critical thinking skills.
  • Excellent interpersonal communication and relationship management abilities.
  • Effective problem-solving skills, with a focus on customer satisfaction.
  • Strong time management and organizational skills.
  • Adaptability and flexibility in a dynamic work environment.
  • Empathy and a customer-centric mindset.