Social Media Account Manager & Content Strategist

Key Responsibilities:

We are thrilled to offer a rewarding opportunity for a skilled and enthusiastic individual to join our team as a Full-time Social Media Account Manager & Content Strategist. In this role, you will play a pivotal role in executing social media strategies, curating content, and optimizing the digital brand presence for both our own and our clients' social media brands. This position requires a creative and strategic mindset, exceptional communication skills, and a deep passion for content marketing.

Content Creation and Strategy:

• Develop captivating and persuasive content for our various social media platforms, encompassing written posts, graphics, and videos with a keen interest in our core topics (financial literacy, economics, news, etc.), enabling you to create engaging and educational contents.
• Conduct thorough research and curate relevant content from diverse sources to share with the audience.
• Collaborate closely with the strategy, design, and editing teams to ensure that the content aligns seamlessly with brand objectives.
• Brainstorm and develop a wide range of content ideas, including blog topics, social media posts, videos, infographics, and more.
• Collaborate with cross-functional teams, such as content creators, marketers, and designers, to refine and execute content concepts.

Social Media Management:

• Oversee and manage all aspects of the social media platforms and accounts to facilitate their growth.
• Stay vigilant for emerging social media trends, news, and best practices to identify opportunities for content optimization and audience growth.
• Create comprehensive social media plans, including content calendars and campaign strategies.
• Actively engage with the online community by promptly responding to comments, messages, and inquiries with professionalism.

Analytics and Reporting:

• Assist in the monitoring and analysis of social media metrics, such as engagement, reach, and conversions.
• Compile comprehensive reports summarizing key insights and providing actionable recommendations for enhancing social media performance.
• Utilize social media analytics tools to gain profound insights into audience behavior and preferences.

Campaign Support:

• Play a pivotal role in executing social media campaigns, collaborating closely with internal teams and external partners.
• Continuously monitor campaign performance, offering valuable insights and suggestions for adjustments and enhancements as necessary.
• Assist in monitoring social media advertisements and assessing their effectiveness.