Digital Marketing Specialist (Paid Marketing)

Google Ads Management:

• Plan, execute, and optimize Google Ads campaigns to meet key performance indicators (KPIs) and business objectives.
• Conduct keyword research, ad copywriting, and A/B testing to improve campaign performance.
• Monitor and analyze campaign data to identify trends and opportunities for improvement.

  Paid Media Strategy:

  • Develop and implement effective paid media strategies aligned with business goals.
  • Stay updated on industry trends, best practices, and emerging platforms to ensure the competitiveness of our campaigns.

    Performance Analysis:

    • Regularly analyze and report on the performance of paid marketing campaigns, providing insights and recommendations for optimization.
    • Utilize analytics tools to track and measure key metrics, such as CTR, CPC, and conversion rates.

      Collaboration:

      • Work closely with cross-functional teams, including content creators, designers, and developers, to align marketing efforts and achieve overall business objectives.

        Budget Management:

        • Manage advertising budgets effectively, ensuring optimal allocation for maximum ROI.
        • Provide accurate and timely financial reports related to paid marketing expenditures.

We are seeking a highly skilled Digital Marketing Specialist with a strong focus on Paid Marketing, particularly Google Ads, to join our dynamic team. The ideal candidate should be well-versed in creating and optimizing paid campaigns, driving traffic, and maximizing ROI. If you're passionate about digital marketing, data-driven decision-making, and staying ahead of industry trends, we want to hear from you.Bachelor's degree in Marketing, Business, or a related field.

• Proven experience in managing Google Ads campaigns and other paid media channels.
• In-depth knowledge of digital marketing trends, tools, and best practices.
• Strong analytical skills with the ability to interpret data and translate IT into actionable insights.
• Excellent communication and collaboration skills.
• Google Ads certification is a plus.

• KWSP
• SOCSO
• Medical claim included
• Annual and medical leave shall be in accordance with the prevailing Labour Law