Executive – CRM (6 months' contract)
Salary undisclosed
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Job Summary
To assist in planning and execute loyalty programs - L’OCCITANE VIP Program (LVP) and MELVITA Card Program (MCP) in line with overall business objectives and strategies for 2 countries – Malaysia & Singapore
You will play an important role, such as:
- To assist in planning and implement LVP and MCP member’s activities annual calendar.
- To maintain and monitor LVP and MCP database mining, maximize the usage of members’ information (demographic, psychographic and purchase history) to develop relevant activation activity / campaign.
- To liaise with CRM vendors on daily operation requests.
- To support daily store inquiries (e.g. profile update, membership issue, CRM related portal downtime issue and etc).
- Prepare monthly CRM reports (both LVP and MCP).
- To assist in formulating and develop management reporting and data analysis to track activity / campaign effectiveness.
- Work closely with marketing team to ensure mutual goals and implementation of marketing plans and launch activities.
- To carry out such duties as the superior may from time to time direct.
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