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Responsibilities:
1) Visual Conceptualisation: Lead the conceptualization and execution of visual concepts for digital campaigns, websites, mobile apps, branding projects, and UI/UX initiatives, ensuring alignment with client objectives and brand guidelines.
2) Design Direction: Provide artistic direction and mentorship to a team of designers, fostering a collaborative and creative work environment that inspires excellence.
3) Collaboration: Collaborate with account managers, strategists, and developers to translate client briefs into creative strategies and design solutions that drive results and exceed client expectations.
4) Brand Consistency: Maintain brand guardianship, owning the client's identity and brand voice across all digital touchpoints while maintaining awareness of country and regional nuances.
5) Design: Hands-on design involvement, from conceptualization through to production, with a deep understanding of working processes and a commitment to maintaining creative standards.
6) Leadership: Effectively lead and motivate junior designers, managing outputs and negotiating priorities for the team to ensure timely delivery and exceptional quality.
7) Quality Control: Review and approve design work, providing feedback and revisions as necessary to maintain high-quality standards.
8) Client Collaboration: Present design concepts and proposals to clients, effectively communicating creative rationale and incorporating feedback to refine and enhance deliverables.
10) Up to date: Stay abreast of industry trends, emerging technologies, and best practices in digital design to inform and inspire creative solutions that push the boundaries of innovation.
11) Business: Partner with the business development team to support new business pitches and proposals, contributing creative insights and expertise to drive growth and success.
Skills and Qualifications:
1) Bachelor's degree in Graphic Design, Visual Arts, Digital Media, or a related field.
Minimum of 3 years of experience working in a digital agency or similar fast-paced environment, with a proven track record of leading successful design projects.
2) Strong portfolio showcasing a diverse range of digital design projects, including websites, mobile apps, digital campaigns, and branding initiatives.
3) Proficiency in industry-standard design software such as Adobe Creative Suite (Photoshop, Illustrator) & Figma.
4) Solid understanding of user experience (UX) principles and best practices, with the ability to balance creativity with usability.
5) A self-starter and a designer who strives for progression & improvements
6) Excellent communication and presentation skills, with the ability to articulate creative concepts and sell ideas to clients and internal stakeholders.
7) Strong leadership skills, with experience mentoring and managing a team of designers.
8 Ability to thrive in a fast-paced, deadline-driven environment while maintaining a high level of attention to detail and craftsmanship.
9) Passion for innovation and a desire to push the boundaries of digital design to deliver exceptional results for clients.
10) Usage of project management software like ClickUp/Asana/Trello/Monday.com to oversee design projects and collaborate with teams.
