Content Specialist (Mandarin Speaker)
RM 4,000 - RM 5,000 / Per Mon
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- Generate innovative, well-researched, and visually appealing content for various digital channels, including, but not limited to the company's online stores, Facebook, Instagram, XHS, and TikTok, aligning with our business and marketing objectives.
- Craft concise, impactful and engaging copy that captures the essence of our brand, conveys key messages, and encourages audience interaction. This includes creating captions, hashtags, short-form content, and all relevant copywriting styles.
- Demonstrate the ability to translate content between English and Mandarin, ensuring the brand's message and tone remain consistent across the company's diverse regional audiences.
- Collaborate with designers and videographers to create visual elements that complement your written content, including images, videos, infographics, and other multimedia assets.
- Collaborate closely with media buyers to craft creative and captivating copy for digital media ads, including Facebook Ads, Google AdWords, and Display Ads.
- Develop and maintain your content calendar to ensure a consistent posting schedule that aligns with marketing campaigns, product launches, and industry events.
- Stay up-to-date with social media trends, algorithm changes, and emerging platforms. Analyze performance data and adjust content strategies accordingly to optimize reach and engagement.
- Incorporate SEO best practices into your content to enhance discoverability and reach on social platforms.
- Understand how email marketing works and develop content that results in high open, read, and click rates from our potential and existing customer base.
- Bachelor's degree in Marketing, Communications or a related field
- Proven minimum of 2 years’ experience in social media content creation and management
- Excellent creative writing skills in Mandarin and competent in English
- Proficiency in major social media platforms and scheduling tools
- Basic understanding of analytics and data-driven decision-making
- Knowledge of SEO and online marketing trends is a plus
- Strong organizational and time-management skills.
- Willing to work on Monday - Saturday (8:30am - 4:30pm)
Personal Attributes:
- Creative and innovative mindset.
- Strong attention to detail.
- Adaptability and openness to feedback.
- Open to exploring new experiences & challenges.
- Passion for staying up-to-date with the ever-evolving social media landscape.
- Strong attention to detail.
- Creative and innovative mindset.
- Performance Bonus / Increment
- Annual Leave / EPF / SOCSO / EIS
- Overtime Pay (if any)
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