Manager, Commercial Control

Trade Spend Control

• Managing & Optimizing total trade investment for entire sales team (Sales Spend, Sampling & Return) to ensure the allocated budget can be utilized fully/correctly to achieve sales and marketing KPI & adhere with GL record.
• Responsible to verify sales contracts and sales spend accrual & uphold the contract approval process for regions based on Sales Spend policy
• Prepare tracking for trade expenses & other on going programs to ensure alignment between budgeted against actual incurred and provide analytical support for ROI assessment
• Possess full understanding of Key account trading terms and responsible to review the investment of company via P&L stimulation for contract renewal.
• Responsible to adjust trade promotion to ensure our trade promotion in line with market change/channel specific need and drive business growth through channel marketing strategy.
• Accountable for the development of trade support summary and communication in timely manner including the system maintenance action steps to ensure the accuracy and effectiveness of selling tools by front liners. Gate keeper/liaison point to attend nationwide sales team queries

Sales Analysis and Pricing Setting

• Conduct sales analysis and studies of channel/region dynamics on effectiveness of trade strategy
• Accountable in enhancing pricing structure for total company to maintain market equilibrium & directional price setting for profit maximization.
• Involve in price setting process to identify the pricing objective & benchmark, analyze competitor pricing strategy and determine pricing methodology.
• Responsible for internal/external management reports & submission on agreed timeline.
• Identify, analyze & improve existing business process within the organization follow by specific methodology (Risk assessment & Root Cause analysis) to realize the organization’s goal.

Profit and Loss Analysis and Budgeting

• Involve heavy on Annual Operating Plan, BE and LE, Forecast data compilation and analysis by channel, region by brand.
• Turnover analysis
• Present and handle budget enquires and submission within tight deadline.
• Supports commercial planning team in carrying out other analysis and task assigned from time to time.
• Adhoc Job/Scope assignment to drive sales and profitability

REQUIREMENTS (Education, Years of Experience, Skills, Etc)

• With Degree holder in Business Studies, Statistic, Actuarial science, Finance or its equivalent with minimum 5 year working experiences in various functions i.e. Commercial Finance/Commercial Planning/Commercial Control/Sales Planning/Trade Marketing/Finance.
• Prior experience in sales analysis & trade spend management would be an added advantage.
• Strong understanding in financial P&L to run P&L stimulation for specific channel & accounts.
• Possess strong analytical skills, business & finance acumen with ability to manage trade investment and develop business strategies, measurable implementation & interpret financial result.
• Good organisational agility and interpersonal skills to work effectively across departments and management team.
• Excellent Skill in Microsoft Excel, Power Point and Presentation.