Marketing Manager

Ella Furniture Malaysia Overview:

At Ella Furniture Malaysia, we specialize in crafting high-quality, beautiful furniture designed to be cherished for years. Our extensive range includes sofas, bed frames, benches, dining chairs, armchairs, and coffee tables, all made to meet our clients' exact specifications. We take pride in our ability to custom-make and deliver furniture that reflects your unique vision and style.

Position Summary:

The Marketing Manager will lead marketing initiatives across various channels and must have a strong knowledge base and experience in marketing, digital strategies, sales, content creation, branding, and data analytics. This role is integral to business growth and requires a strategic thinker capable of executing comprehensive marketing plans that drive brand awareness, engagement, and sales. The Marketing Manager will collaborate with cross-functional teams to enhance market presence and achieve business objectives.

Duties and responsibilities :

1. Marketing Strategy: Develop and implement integrated marketing strategies that align with company goals and objectives.

2. Digital Marketing: Lead digital marketing efforts including SEO, SEM, email marketing, social media, and online advertising to enhance brand visibility and drive traffic.

3. Sales Collaboration: Work closely with the sales team to create marketing materials and campaigns that support lead generation and conversion efforts.

4. Content Creation: Oversee content strategy and creation across multiple platforms, ensuring messaging aligns with brand voice and resonates with target audiences.

5. Brand Management: Develop and maintain brand guidelines, ensuring consistency across all marketing channels and materials.

6. Data Analytics: Utilize data analytics tools to measure, analyze, and report on the effectiveness of marketing campaigns and initiatives. Adjust strategies based on insights gained.

7. Team Leadership: Manage and mentor a team of marketing professionals, fostering a collaborative and innovative work environment.

8. Budget Management: Develop and manage the marketing budget, ensuring effective allocation of resources to maximize ROI.

9. Market Research: Conduct market research to identify trends, opportunities, and competitive landscape, informing marketing strategies.

10. Perform ad-hoc tasks as assigned by management to support various initiatives and objectives.

Qualification and Skills:

- Bachelor’s degree in Marketing, Business, Communications, or a related field.

- Minimum 5 years of experience in marketing, with a strong focus on digital marketing and data analytics.

- Proven track record in developing successful marketing strategies that drive brand awareness and sales growth.

- Strategic visionary, a forward-thinking individual who can anticipate market shifts and adapt strategies accordingly.

- Resilient and adaptable. Resilient in the face of challenges and adaptable new situations.

- Strong understanding of content marketing, SEO, and social media best practices.

- Exceptional analytical skills with the ability to interpret data and derive actionable insights.

- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams, clients and customers. .

- Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, etc)

- Willing to travel.

Job Type: Full-time

Pay: RM8,000.00 - RM10,000.00 per month

Schedule:

• Day shift
• Weekend jobs

Education:

• Bachelor's (Required)

Experience:

• People Management: 5 years (Preferred)
• Marketing: 5 years (Required)