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Responsibilities
- Create various forms of social media content—text captions, videos, and images—suitable for the various social media platforms, Twitter, TikTok, Facebook, Instagram, and YouTube
- Publish posts according to the established social media content calendar
- Collaborate with the marketing team to ensure that every piece of content is relevant and helps the company maximize engagement, reach, and sales
- Ensure every piece of content you create aligns with our brand voice
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Manage company's social media accounts
- Stay updated about the latest features and other offerings of social media platforms
- Identify and engage with influencers and brand advocates to increase brand awareness
- Perform other ad-hoc duties, projects, and initiatives as assigned and when required
- Follow and respect the work SOPs that have been practiced in the company throughout the work
- Carry out other work deemed reasonable under this contract.
Requirements
- Deep knowledge of social media trends, hashtags, and engagement strategy
- Ability to work with creative tools like Adobe
- Proven experience in creating engaging content on different social media platforms—Twitter, TikTok, Facebook, Instagram, LinkedIn and YouTube
- Having outstanding copywriting skills would be an added benefit.
- Good understanding of social media ads.
- Good written and verbal communication skills.
- Basic customer service skills.
- Good time management skills.
- Good written and verbal communication skills.
- Basic customer service skills.
- Good time management skills.
- 2-5 year of experience as a Social Media Manager or a similar role.
- Diploma/Bachelor's degree in marketing, media, or related field.
- Portfolio of social media campaigns handled in the past.
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