Client Partner Executive (Government & SME)

Full Time, onsite
Astro
Kuala Lumpur, Malaysia

Salary undisclosed

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WHY JOIN US?

We practice a vibrant & energetic office culture.
We provide opportunities for career advancement within the company.
Good performance is always rewarded accordingly.

“It's our people that make Astro Malaysia’s leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.”

JOB RESPONSIBILITIES:

The Client Partner Executive (Government & SME) for Astro Media Solutions will be joining a high-performing and collaborative team that works hard and fast to grow and maintain strong relationships with direct clients and media agencies. As an integral part of the Media Sales team, this role will be primarily responsible for prospecting, fostering relationships and ensuring an exceptional experience throughout the campaign execution process across the client or agency assigned to drive advertising sales revenue. Other responsibilities include:

Responsibilities:

Revenue Generation: Driving revenue generation and growth from assigned clients or agencies through proactive hunting and relationship building.
Campaign Briefs: Proactively solicit campaign briefs from clients, ensuring that they contain significant information regarding campaign objectives, challenges, key messaging, and Key Performance Indicators (KPIs).
Propose Integrated Advertising Solutions: Collaborate with internal subject matter experts to understand, propose, and pitch integrated advertising solutions across television, radio, digital, social media, and influencer marketing across Astro’s universe.
Campaign Management: Collaborate with various internal stakeholders like Content, Radio, Digital, Creative Services team to execute campaigns proficiently across Astro’s ecosystem of TV, radio, digital, and on-ground activation.
Client Relationship: Serve as the primary contact and escalation point for clients, ensuring a seamless and exceptional experience throughout the campaign execution process. Develop an understanding of each client’s business landscape, including their financial performance, brands, and challenges to provide solutions that align with clients’ business objectives.
Advertising Budgets: Collaborate with clients to understand their advertising budgets and ensure effective monitoring and utilisation of allocated funds.
Competitor Analysis: Understand competitor offerings and industry needs to reinforce Astro’s position as the ideal advertising partner for clients.
Case Studies: Stay well-versed in case studies and best practices from successful campaigns and leverage this knowledge to engage and intrigue clients and prospects.
Collaboration: Collaborate with various teams at Astro to facilitate the integration of client feedback into product development processes to enhance our product offerings.
Campaign KPI: Diligently work towards achieving agreed-upon client KPIs by monitoring campaign performance closely and provide timely updates/reports to clients, identifying and capitalising on opportunities to enhance campaign effectiveness and drive additional spending from clients.
Post Campaign Analysis: Analyse campaign outcomes and identify opportunities for client retention through the development of tailored retention plans aimed at strengthening the client’s brand presence on our platform.
Sales Pipeline and Reporting: Diligently manage sales pipeline and reporting to ensure accurate sales forecasting and reporting.
Trade & Targeted Client Engagement Events: Represent Astro Media Solutions at trade events and client events to effectively communicate Astro’s capabilities, credentials, and business updates to reinforce Astro’s position as the ideal advertising partner for clients.