Marketing & Communications Assistant Manager

Your role would include preparing marketing plans, audience targeting, social media outreach including Ads Manager, search engine optimization, strategizing website UX / UI, newsletters, brand building, and conversion. If you have experience in digital marketing or performance marketing and marketing communications, identifying and building strong relationships with target audiences, we want you.

You are required to:

• Increase awareness of our brands via digital and traditional platforms
• Coordinate the design of promotional material and distribute via online and offline channels
• Assist in marketing plan preparation, including budget involving short and long-term strategy
• Planning of promotional and advertising communications projects such as electronic, print, and special events to execute parts of the marketing plan
• Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and e-newsletters)
• Monitor SEO/SEM and digital marketing performance metrics to forecast trends
• Build strong client relationships through social media interaction
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
• Stay up-to-date with the development of digital marketing and other related technologies
• Track ROI and the overall performance of digital marketing campaigns
• Work with external agencies to launch digital campaigns

You’re the one if you have:

• Proven work experience in marketing communications, digital marketing or similar roles
• Experience in retail, fashion, or ecommerce is an added advantage
• Familiarity with B2B and B2C digital campaigns
• Knowledge of OR demonstrable experience in SEO, SEM and Google Analytics
• Experience in implementing and optimizing Google Adwords campaigns is an added advantage
• Excellent English communications, copywriting and reviewing skills
• Ability to work independently and collaboratively as part of a team
• Good presentation skills
• Minimum 5 years working experience in similar tasks
• Diploma or Degree in Digital Marketing, Marketing and Communications or relevant fields