E-Commerce Director

About Publicis Groupe

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients own transformation.

This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.

Never has our vision and drive for Power of One been as demonstrable as in the role of the Global and Regional Client lead. The Publicis Groupe is a brand led organisation powered by data driven global Practices and has our clients at the absolute core of our business. The role of a RCL is essential for driving growth, for understanding and leading our clients own transformation through delivering the true scale our agencies capabilities. A RCL sets the vision, builds a culture of collaboration and curates a team of experts from our whole Groupe to deliver on that promise. They are true leaders with responsibility for revenue, profitability and leading the relationship with our clients. We could not be more committed to delivering excellence and we articulate our approach to that as the following;

Clients Come First; The entire Publicis Groupe transformation was designed to put clients at the center of all we do. Their needs and objectives drive the solutions we provide in order to help them win and grow.

We are Seamless; We have created the powerful role of the Regional Client Leader. One person who acts as one point of access and one point of accountability to tap an 80,000-deep pool of talent - free from silos, legacy, and convention.

We are Frictionless; We have unified P&Ls and removed all operational barriers that enable true collaboration.

We are Modular; The core benefit of our new organization is not only in the depth and range of capability but, more importantly, in our ability to configure situationally; the ability to configure around individual client needs and an open architecture to plug & play world class partners when needed. Modularity is critical as it enables a future proof way for this organization support innovation now and keep pace the changes that show no sign of stopping.

We are United; By fusing together our creative, intelligence, and technology expertise, we are able to provide clients with transformative ideas and consumer experiences, unlike any other agency or holding company in the marketplace.

The E-Commerce Director will lead our client’s e-commerce strategy and operations within our media agency. The ideal candidate will have a strong background in digital marketing and e-commerce, with a passion for driving sales and enhancing the customer experience. This role will involve collaborating with various teams, including marketing, sales, and analytics, to develop and implement innovative e-commerce solutions that align with our clients’ goals.

Key Responsibilities:

• Strategic Leadership: Develop and execute the e-commerce strategy, ensuring alignment with overall business objectives and client needs.
• Team Management: Lead, mentor, and manage a team of e-commerce professionals, fostering a culture of collaboration, innovation, and accountability.
• Client Collaboration: Work closely with clients to understand their e-commerce goals and challenges, providing expert advice and tailored solutions.
• Performance Analysis: Monitor and analyze e-commerce performance metrics, utilizing data-driven insights to inform decision-making and optimize strategies.
• Cross-Functional Coordination: Collaborate with marketing, creative, and technical teams to enhance user experience and ensure cohesive messaging across all digital platforms.
• Trend Monitoring: Stay updated on industry trends, consumer behavior, and competitive landscape to identify new opportunities for growth and improvement.
• Budget Management: Oversee the e-commerce budget, ensuring effective allocation of resources to achieve maximum ROI.
• Technology Integration: Evaluate and implement e-commerce technologies and platforms to improve operational efficiency and customer engagement.
• Stakeholder Management: Grow agency relationship with ECOM vendors but not limited to the likes of Shopee/Lazada/Tiktok/Zalora/Sephora.
• Budget Management: Leading and mentoring team to be the sync between vendors and internal finance teams. Stay on top of annual budget estimations and reconciliations to propose client with efficient ways of spending.

• Bachelor’s degree in business, Marketing, or a related field; MBA preferred.
• 7+ years of experience in e-commerce, digital marketing, or a related field, with a focus on leadership roles.
• Proven track record of driving e-commerce growth and achieving sales targets.
• Strong analytical skills with experience in data analysis and performance metrics.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and with clients.
• Knowledge of e-commerce platforms, digital marketing tools, and best practices.
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.

Our employee benefits package comprises the following:

Generous leave entitlements, including birthday leave, rest day and family care leave.

Office closure for World Mental Health Day 10th October.

Additional Company closure for all 4 major festive Celebrations

Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.

Life and personal accident insurance and group hospitalization and surgery.

A hybrid working schedule and with Friday disconnects.

Rest Relax & Recharge - office closure last week of December every year.

Phone Allowance