Senior Marketing Executive

strategic Planning: Develop and implement comprehensive marketing strategies aligned with business objectives and market trends. Campaign Management: Plan, execute, and manage end-to-end marketing campaigns, including digital, print, and offline channels. Content Development: Oversee the creation of high-quality marketing content, including blogs, social media posts, newsletters, and promotional materials. SEO and SEM: Optimize digital content for search engines (SEO) and manage paid advertising (SEM) campaigns to improve website traffic and conversions. Social Media Management: Develop and implement social media strategies to increase brand awareness and engagement across platforms. Market Research: Conduct market research to identify trends, customer needs, and competitive analysis to inform marketing strategies. Partnerships and Collaboration: Build and manage relationships with external agencies, vendors, and partners to maximize marketing efforts. Analytics and Reporting: Monitor and analyze campaign performance, providing insights and recommendations to improve future campaigns. Budget Management: Manage the marketing budget, ensuring efficient use of resources to achieve maximum ROI. Team Collaboration: Work closely with the sales, product, and creative teams to ensure marketing initiatives are aligned with overall business goals.