Senior Executive, Marketing

The ideal candidate will be achieving marketing and sales operational objectives by developing and implementing marketing strategies, communication & operational activities throughout pre & post launch stages for product/project/campaign in-charge.

Responsibilities

• To achieves marketing and sales operational objectives by contributing marketing and sales information insight and recommendations to strategic plans and reviews; preparing and completing action plans; implementing marketing & sales production, productivity, quality and customer-service standards; resolving problems; identifying trends; implementing change.
• Participate actively in developing & implementing efficient and intuitive marketing strategies to achieves product, department & business unit marketing related objective & goals.
• Plan, organize and oversee marketing activities and collaterals execution, i.e OOH, ATL/BTL advertising/communication, campaign, social media platforms, promotional events & roadshows.
• Manage marketing product launch readiness i.e APDL submission, rendering, scale model, sales kit, sales briefing and pre & post launch marketing activities to meet the target and goal set by the company.
• Plan & execute sustenance marketing strategies to market and sell all products targeted for the financial year within the township to meet the profit set by the group.
• Improves product marketability and profitability by researching, identifying and capitalizing on market opportunities, improving product package & coordinating for new product development.
• Plan and coordinate sales gallery and show unit arrangement for upcoming launches, events & marketing campaigns.
• Involve in preparing pricing computations for pricing proposal for various product & campaign offerings.
• Identifies marketing opportunity by conducting market research and analysis to evaluate consumer requirement, market trends, brand awareness, and competition ventures.
• Coordinate & work closely with marketing agencies & vendors to maintain good relationships to ensure effective and efficient diversified marketing distributions channel implementation (Creative Agency, Media Agency, Media Owner, Printer, Event Organizer etc.).

To qualify for the role, you must have qualifications, knowledge or skills as listed below:

• Degree in Business Studies / Marketing / Estate Management/ Accounting or relevant

discipline

• 4 – 5 years of relevant working experience in Property Industry

If you confidently meet the criteria above, apply online and be part of our team at Sime Darby Property.