Assistant Vice President, SME Product Development
Salary undisclosed
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Job Purpose
Experience
- Formulate product strategies to develop new lending programs to achieve market share
- Review and enhance lending program features to ensure continued relevance of value proposition
- Develop and execute strategic initiatives/ campaigns to assist Group SME Banking achieve loans, profit and revenue growth targets
- Develop and implement new lending programs to support Group SME Banking strategic direction and value proposition to customer to gain market share
- Regular review on lending programs effectiveness and identify areas for enhancement
- Conduct product programs related training
- Initiate and develop campaigns to drive sales productivity and product take-up rates.
- Review on operational flows and streamline operating processes to improve/simplify sales processes
- In-charge of the maintenance of Group SME Banking forms, checklist & SOPs
- Support the development/ user testing of product program’s system parameters and codes.
- Conducts research & benchmarking studies of other competitors & marketplace and research & analysis of new products & services, including industry value chain assessments.
- Act as liaison with Bank Negara and Government Agencies on product regulatory matters and compliance issues
Experience
- At least a Bachelor’s Degree in Business, Marketing and any other related field
- Minimum 5 years of working experience in Banking Industry
- Preferably with at least 1 year experience in SME/Commercial Lending
- Meticulous and have strong analytical skill
- Strong understanding of credit principles of SME loan products and solutions
- Experience in managing product development projects within a banking system
- Strong business acumen, proactive, and have strong sense of commitment and accountability
- Possess strong problem-solving skills, with a collaborative mindset
- Highly motivated and able to perform under pressure
- Good English written skills
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