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Assistant Vice President, SME Product Development

Salary undisclosed

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Job Purpose

  • Formulate product strategies to develop new lending programs to achieve market share
  • Review and enhance lending program features to ensure continued relevance of value proposition
  • Develop and execute strategic initiatives/ campaigns to assist Group SME Banking achieve loans, profit and revenue growth targets

KEY RESPONSIBILITIES

  • Develop and implement new lending programs to support Group SME Banking strategic direction and value proposition to customer to gain market share
  • Regular review on lending programs effectiveness and identify areas for enhancement
  • Conduct product programs related training
  • Initiate and develop campaigns to drive sales productivity and product take-up rates.
  • Review on operational flows and streamline operating processes to improve/simplify sales processes
  • In-charge of the maintenance of Group SME Banking forms, checklist & SOPs
  • Support the development/ user testing of product program’s system parameters and codes.
  • Conducts research & benchmarking studies of other competitors & marketplace and research & analysis of new products & services, including industry value chain assessments.
  • Act as liaison with Bank Negara and Government Agencies on product regulatory matters and compliance issues

EXPERIENCE/KNOWLED GE REQUIRED

Experience

  • At least a Bachelor’s Degree in Business, Marketing and any other related field
  • Minimum 5 years of working experience in Banking Industry
  • Preferably with at least 1 year experience in SME/Commercial Lending

Other Attributes

  • Meticulous and have strong analytical skill
  • Strong understanding of credit principles of SME loan products and solutions
  • Experience in managing product development projects within a banking system
  • Strong business acumen, proactive, and have strong sense of commitment and accountability
  • Possess strong problem-solving skills, with a collaborative mindset
  • Highly motivated and able to perform under pressure
  • Good English written skills
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