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Position Title
Senior Executive, Digital Product – Web
Report To
Manager, Digital Platforms
Position Summary
The Business Analyst will be responsible for analyzing business processes, identifying areas for improvement, and developing strategies to enhance efficiency and productivity. The ideal candidate will possess strong analytical skills, excellent communication abilities, and a deep understanding of business operations in digital industry.
Key Accountability
Product Development and Management:
- Requirements Gathering and analysis
- Work closely with business unit to understand business objectives and document detailed requirements for webe application/features.
- Stakeholder collaboration and engagement
- Maintain effective communication with Business unit, designer, developer, QA， scrum master to ensure deliveries in a tight deadline.
- liase between stakeholder and development team to ensure good understanding on the requirements, obstacles, limitation, and customer needs.
- Documentation
- Create details BRD(business requirement documents) and manage user stories.
- refine requirement throughout the project sprint with business unit.
- Prepare project milestone and timelines to achieve the project implementation on time.
- Collaboration with QA
- Collaboration with QA to ensure full understanding on the new feature or product in order to deliver proper test cases.
- Provide necessary documentation or presentation to QA team for a successful sign off.
- Project Planning
- Assist products owner in defining project scope, goals, risk analysis, and deliverables.
- Help to clarify project scope, requirements when required.
- Customer Satisfaction
- Engage with business unit to gather feedback and ensure satisfaction in delivered solution.
- Monitor customer behaviour via various online tools for enhancement planning.
- Regulatory compliance
- Ensure the solutions/features comply with industry standard and regulations.
Qualification & Working Experience
- Min diploma/ degree in computer science/IT or equivalent with > 1-3 years working experience
Area of Experience
- Web, Digital and coding knowledge, experience in AEM or CMS is preferred.
Personality Traits
- Strong analytical acumen.
- Time management skills.
- You enjoy translating client business needs into website capabilities and making sure that customers are adept at using those features.
- You are a big-picture thinker who knows how to bring improvement to complex systems.
- Understanding of the bridge between designer and developer.
- Ability to effectively bridge the gap between the business unit and customer.
- Hands-on knowledge of report and dashboard development using Adobe Analytics, Power BI or a similar data visualization tool.
- Good communications skills in both verbal and written.
- You understand the concept of digital and find no issue to work at midnight or anytime when required as digital products are 24 hours.
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