Marketing Specialist (TikTok)

Responsibilities

• Keep abreast of industry trends, emerging content formats, and influencer best practices to ensure our content remains innovative and relevant.
• Work closely with influencers to understand their unique style and audience, ensuring a good fit for our campaigns.
• Provide creative direction and generate content ideas that align with both influencers’ personal brands and our campaign goals.
• Identify and evaluate potential influencers for collaboration opportunities.
• Oversee the execution of content campaigns, ensuring that influencer-generated content meets quality standards and adheres to brand guidelines.
• Build and nurture strong relationships with influencers, offering guidance and support throughout the campaign process.
• Monitor and analyze the performance of influencer content, leveraging insights to refine and enhance future content strategies.

Qualifications

• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field (Fresh graduates are encouraged to apply).
• Deep familiarity with TikTok and other social media platforms, with a strong understanding of local trends and culture.
• Passionate about social media, influencer marketing, and content creation.
• Excellent creative thinking and problem-solving skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Job Types: Full-time, Permanent

Pay: RM4,000.00 - RM6,000.00 per month

Benefits:

• Opportunities for promotion
• Professional development

Schedule:

• Monday to Friday

Education:

• Bachelor's (Required)

Experience:

• Marketing: 1 year (Preferred)