Business Manager, Retail MT/GT @FMCG

Salary undisclosed

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Key Responsibilities

Sales Strategy & Execution

Develop and implement sales strategies to drive growth across modern trade, and general trade channels.
Manage sales activities to achieve monthly, quarterly, and annual revenue targets.
Identify and secure new business opportunities, ensuring continuous sales growth and market share expansion.
Oversee and monitor key account management activities to maintain and strengthen relationships with major retail clients

Marketing & Brand Management

Design and execute marketing campaigns to support sales objectives, product launches, and brand positioning.
Analyze market trends, consumer behaviors, and competitor activities to refine marketing strategies.
Collaborate with the marketing team to develop promotional materials, merchandising plans, and product positioning.

Channel Management

Manage distribution strategies for modern trade, and general trade to optimize product availability and visibility.
Negotiate and manage terms with key partners, retailers, and distributors to maximize profitability and ensure strong relationships.

Team Leadership & Development

Lead, mentor, and develop the sales and marketing team to achieve departmental goals and personal growth.
Conduct regular performance evaluations and provide constructive feedback to the team members.

Budget & Forecasting

Prepare and manage budgets, sales forecasts, and P&L statements.
Monitor sales performance against forecasts and implement corrective actions where necessary.

Cross-functional Collaboration

Work closely with other departments (e.g., Product Development, Logistics, Finance) to ensure alignment and smooth execution of sales and marketing initiatives.
Provide insights and reports to senior management on market performance, key trends, and strategic recommendations.

Compliance & Reporting

Ensure compliance with internal policies and external regulations across all sales and marketing activities.
Prepare and present regular reports on sales performance, market trends, and strategic recommendations.

Benefits: