Sales Manager/ Assistant Sales Manager (MICE)

Job Descriptions and Key Responsibilities

• Work with Director of Sales to develop and implement comprehensive sales strategies to increase the business.
• Work with Director of Sales to implement sales plan addressing revenue, room night, event type and sales strategy of the market segment assigned.
• Identify new business opportunities for both local and international market.
• Build good business relationships with corporate, government, association, and event planning clients.
• Strong ability to develop trust and maintain positive relationships with clients to drive future business.
• Handles event inquiries, sales call, negotiate terms, close sales, event planning, coordinating and execution as well as post events follow-ups.
• Plan, coordinate and work closely with internal departments to ensure seamless event execution and delivery, including venue, F&B, conference requirements, theme park, entertainment, accommodation, team building, transport and other event arrangements.
• Collaborate with marketing to develop targeted sales strategies and materials that resonate with prospective clients.
• Coordinate with with Marketing, Public Relations and Social Media team on post-event to collect testimonials, feedback, and success stories to drive future businesses.
• Conduct post-event evaluations to enhance future events.
• Manage clients, providing expert recommendations, up-selling and ensuring client satisfaction.
• Attends client events, trade shows and sales mission to expand network and business opportunity as well as brand presence.
• Manage event budgets, proposals, commercial terms and Event Order.
• Ensure all events follow MICE SOP and comply with relevant policies and regulations
• Stay abreast of industry trends, technologies, and best practices.

Job Requirements:

• Bachelor’s degree in Hospitality Management, Business Administration, Sales and Marketing or related field.
• 3 – 5 years in hospitality and event management.
• Excellent verbal and communication, and interpersonal skills.
• Proficiency in Microsoft Office(Word, Excel, PowerPoint) and Dynamic 365 for business needs.
• In-depth knowledge of the MICE industry, including trends, competitors, and market dynamics.
• Travel is required for client meetings, site inspections, and industry events.