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Responsibilities
- Serve as the spokesperson and talent for Ariani's TikTok and other social media platforms, delivering clear and confident messaging.
- Create engaging, trending content that resonates with the Ariani community and aligns with our branding, focusing on hijab and fashion.
- Conduct light shooting and editing for TikTok content, ensuring quick turnaround on posts that keep up with current trends.
- Stay up-to-date with TikTok trends and algorithms to keep Ariani's content fresh and on-trend.
- Collaborate with internal teams to conceptualise and produce creative campaigns that elevate Ariani's brand presence.
- Liaise with influencers and TikTokers, managing communication, job deliverables, and ensuring they align with our campaign goals.
- Engage with followers and customers in the comment sections and DMs, building a sense of community and encouraging user-generated content.
- Monitor the performance of TikTok content and make recommendations for improvement based on analytics.
- Assist in content creation for other social platforms if needed, ensuring a consistent brand voice.
Qualifications
- Strong on-camera presence with excellent speaking skills, able to represent the Ariani brand confidently.
- Knowledge of TikTok video creation, shooting, and editing, including basic video editing tools.
- Familiarity with using popular editing apps such as CapCut, InShot, Splice, and other trending tools.
- Creative flair with the ability to identify and leverage social media trends quickly.
- Ability to work under tight deadlines, producing content quickly without compromising on quality.
- Previous experience working with influencers or TikTokers is a plus.
- Outgoing, attractive, well-presented, personable, and approachable, with a friendly demeanor.
- Familiarity with fashion, especially hijab, is a bonus.
