Marketing Executive / Officer

Advertising & Promotions

• Responsible in organising, executing and following up on assigned marketing activities such as promotional campaigns, exhibitions, on-ground events, digital campaigns.
• Work closely with internal and external stakeholders, such as suppliers, retail’s person-in-charge, product team, creative team.
• Conduct market / outlet visit for better understanding of market trends and propose idea for improvement.
• In-charge of various marketing tools for the assigned job, such as above-the-line (ATL), below-the-line (BTL), through-the-line (TTL), digital marketing & etc.
• Undertake any other Ad Hoc task as and when assigned by the management.

Digital Marketing

• Ensure timely social media posting.
• Assist in LIVE streaming.
• You will be persona representing our brand.
• Preparation of monthly Media Schedules and end-of-mth reporting.
• Brainstorm ideas and create content (video and still) for marketing collateral, social media, and Ecomm marketplaces (TikTok, Shopee, Facebook, Instagram, 小红书, etc)
• Prepare captions and copy writing for all in-house posts.
• Work closely with internal and external stakeholders on social media Digital Packages.

Requirements

• Possess a Bachelor’s Degree in Marketing / Mass Communication / Advertising / Public Relations / Event Management / Brand Management / Creative / Design.
• Preferably 1-2 years of working experience in marketing field. However, fresh graduates are welcomed to apply.
• Possessing social media live streaming experience is an added advantage.
• Must be fluent in English, Bahasa Malaysia and Chinese, both verbal and written.
• Must be passionate, creative, meticulous and tech savvy.
• Strong organisational skill, able to multi-task and a team player.
• Knowledgeable on computer and familiar with Microsoft Office Word, Excel and PowerPoint.
• Familiar with video editing using Capcut.
• Only shortlisted candidates will be notified.