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Responsibilities:
· Leading and developing the marketing team.
· Developing and implementing marketing plans and projects.
· Developing and implementing digital marketing strategies, including email marketing, social media, display advertising and paid search campaigns.
· Determine and manage marketing budget.
· Monitor, review and report on all marketing plans and projects.
· Analysis of current market and competitor information.
· Identify new and existing business opportunities to increase the growth of the organisation, promoting strong client engagement, retention and attraction strategies.
· Provide leadership, direction, mentoring and professional development to the team.
· Responsible for effective management reporting and sales forecasting
· Establish strong sales operating processes and structure to ensure effective and efficient market coverage and sales execution.
· Required to travel locally and out station.
· Required to work on weekends/Public Holidays if there are any exhibitions or road shows organized by Chain Pharmacies or customers.
· Any other duties that are assigned to you and deem fit by management.
Skills and Qualifications
· Bachelor’s degree in marketing or related field.
· Minimum 15 years of working experience in a similar role.
· Strong decision-making capabilities.
· Experience running successful marketing campaigns.
· Good communication, collaboration, and delegation skills.
· Ability to motivate and lead people and hold employees accountable.
· Strong working knowledge of operational procedures.
· Experience in identifying and developing new market opportunities.
· Experience in staff development and values-based leadership.
· Knowledge of the retail industry and market trends of consumer healthcare is preferred.