Business Development & Live Operations Assistant Manager

Tohtonku is a home for Follow Me, Nutox, Nano White, Ubermen, Kool Fever & Yoko Yoko.

Celebrating our 60th Years Anniversary with recruit and nurture talent within our LIGHT culture.

We empower our people's ideas and ambitions with an environment grounded in our core values of Learn, Innovate Change, Good to Great, Host-Servant Leader and Team-Up - LIGHT.

The journey of this role

Responsible for identifying new business opportunities, building strategic partnerships, and executing livestream content and live operations to engage customers and boost sales.

Business Development

• Identify and analyze potential business opportunities, partnerships, and collaborations that align with company goals.
• Conduct market research to identify trends, customer needs, and competitive analysis to support business expansion.

Live Operations

• Plan, schedule, and execute regular livestream sessions aimed at showcasing products, services, or events to engage customers.
• Work with the marketing and creative teams to develop compelling livestream content that resonates with target audiences.
• Monitor and analyze the performance of livestream sessions, adjusting strategies to improve engagement, sales conversion, and customer retention.
• Collaborate with internal teams and external influencers or hosts to ensure smooth execution and high-quality production during livestream events.
• Leverage data insights to refine livestream content, delivery, and promotional strategies to maximize ROI.
• Provide leadership and guidance to junior team members or content creators involved in livestream activities.

What criteria we looking for

• Bachelor’s degree in Business, Marketing, Communications, or related field.
• Proven experience 4 years in business development, digital marketing, or content creation, with a focus on livestream or digital commerce.
• Strong understanding of social media platforms and livestream technologies (e.g., TikTok, Instagram Live, Shopee Live, etc.).
• Excellent communication, negotiation, and relationship-building skills.
• Ability to analyze data and develop insights to improve business strategies and livestream performance.
• Possess strong analytical and organization skills.
• Good interpersonal and communication skills to work with people at all levels.
• Good problem-solving skill.
• Proactive, a good team player and able to work independently.