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Social Media Specialist

Salary undisclosed

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  • Develop & Implement Social Strategies: Create and execute social media plans that align with Kafen’s brand identity and business goals, with a focus on increasing brand awareness and engagement.
  • Content Creation & Management:
    • Design a content calendar that showcases our products, beauty tips, and brand stories.
    • Generate engaging content, including posts, stories, videos, and reels, to captivate and grow our audience.
    • Manage and curate visual content that embodies Kafen’s aesthetic and appeals to our target market.
  • Community Engagement:
    • Actively engage with followers, respond to comments and messages, and foster a positive online community.
    • Collaborate with beauty influencers and brand ambassadors to amplify our reach.
  • Performance Tracking & Reporting:
    • Monitor and analyze social media metrics to gauge content effectiveness and campaign success.
    • Prepare regular reports with insights and actionable recommendations for growth.
  • Market Research & Trend Analysis:
    • Stay up-to-date with social media trends, beauty industry news, and competitor activities to keep Kafen ahead of the curve.
    • Identify opportunities to leverage new platforms or content formats.
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  • Must be Malay and proficient in speaking Chinese.
  • Proven experience in social media management, preferably in the beauty or lifestyle industry.
  • Strong visual and creative skills with a keen eye for design and aesthetics.
  • Proficiency in using social media platforms (Instagram, TikTok, Facebook, etc.) and understanding of each platform’s best practices.
  • Excellent written and verbal communication skills in both Malay and Chinese.
  • Ability to analyze data and adapt strategies for optimal performance.
  • Familiarity with photo and video editing tools is a plus.

Why Join Kafen?

  • Be part of a creative and supportive team passionate about beauty and innovation.
  • Work in a dynamic environment where your ideas and creativity are celebrated.
  • Opportunity to shape the digital voice of a growing beauty brand.

Ready to make waves in the beauty industry? Join Kafen and help us shine online!

[Apply now at https://my.hiredly.com/jobs/jobs-malaysia-kolhub-job-social-media-specialist]