Marketing Executive

Our Company is currently expanding! We are looking for aspiring individuals to join our team as a Marketing Executive (Advertising & Promotion). You play an important role in supporting marketing related activities. What you can look forward to: -Attractive Performance Bonus -Performance appraisal twice a year -Dental/Body-checkup/Optical Benefit -Insurance Coverage Key Responsibilities: Advertising & Promotion -Develop annual advertising and promotion strategies to enhance brand awareness, product recognition, and business growth. -Create strategic communication channels including inbound/outbound marketing, digital marketing, OOH, and any potential channels. -Manage advertising space by securing complementary brands/products, aligning with the business model and corporate branding, while generating revenue. -Establish measurable KPIs for A&P efforts, providing analytics and insights to evaluate marketing activities against company goals. -Constantly keep abreast of the digital innovations, latest advertising, and promotion trends. -Plan and control the marketing budget, ensuring cost efficiency and optimized ROI. -Maintain accurate records of all marketing expenses. -Build business relationships with media, PR, and strategic partners for joint promotions and sponsorships. -Handle correspondence and administration for advertising licenses and permits. 2. Digital Marketing -Manage social media accounts (Facebook, Instagram, TikTok, LinkedIn, YouTube) by creating and sharing content, engaging with followers, and running paid ads campaigns. -Plan, execute, and optimize digital marketing campaigns across various channels, including social media, website, search engines, email, and affiliate platforms. -Improve website visibility and rankings through SEO and SEM techniques. -Collaborate with a website agency to update product listings with accurate information, images, and descriptions. -Coordinate internal photo/videography sessions for digital content creation. -Handling customer inquiries, complaints, and other raising issues. -Build relationships with influencers and content creators, analyze influencer campaign performance, and provide insights. -Constantly keep abreast of the social media and influencer marketing trends. -Measure and report the performance of all campaigns, assessing them against ROI and KPIs. 3. Domestic & International Business Support -Develop and implement marketing strategies and business proposals based on each specific business units. -Create and coordinate POSM within scheduled timeline. -Participate in B2B and B2C food exhibition. Job Requirements: -Possess at least Degree in Mass Communication, Marketing, Business Administration or related field. -At least 1-2 years as a Marketing role. -Proficiency in Thai or Vietnamese language is a bonus. -Work closely with Marketing Team, Creative Team, Business Development Department, and any related department. -Assist any ad-hoc assignments as and when required. -Multiple Locations available (Kulim Hi-Tech, Bukit Minyak Penang Science Park or Puncak Alam).