CONTENT CREATOR / SOCIAL MEDIA

* Create high-quality and visually appealing content for social media platforms, including but not limited to Instagram, Facebook, Twitter, Linkedin, TikTok, and YouTube * Generate ideas for creative content, including photos, videos, graphics, and captions that showcase our products in authentic and relatable ways and capture the attention of cat owners and enthusiasts. * Produce a variety of content formats, including photos, videos, graphics, animations, stories, reels, and live streams. *Ensure that all content that goes out meets the correct standards. This means having a keen eye for things like. a. Spelling and grammar b. Branding and guidelines c. Use appropriate imagery and obtain proper copyright licensing to avoid lawsuits. d. Being aware of current cultural circumstances is important to avoid causing offense or insensitivity. * Develop and execute social media campaigns and initiates to promote new product launches, special promotions, and brand events. Leverage both organic and paid strategies to maximize reach and engagement. * Collaborate with influencers, brand ambassadors, and content creators within the pet and cat community to amity our brand's visibility and expand our reach to new audiences, • Monitor social media channels for trends, conversations, and opportunities to engage with our audience Respond to comments, messages, and inquiries in a timely and professional manner. • Analyze social media metrics and performance data to track the effectiveness of content and campaigns, identify trends and insights, and optimize the strategy for continuous improvement. • Stay up-to-date with the latest trends and best practices in social media marketing, content creation, and pet industry trends. Share insights and recommendations with the team.