Retail Marketing Executive

The position of Retail Marketing, Senior Executive will assist to manage various aspects of the marketing of Global brands. The person must have qualified marketing and brand management experience to handle and build sales and brands in our local market. The person must be able to meet the expectation of the overseas principals.

The right candidate will receive exposure to international marketing and possible opportunities to visit overseas principals via business trips, seminars, and attending International Fairs.

**Mandarin Speaker is preferred due to nature of business.

Responsibilities:

• Responsible to create brand awareness and promote the brands assigned to you.
• To implement and conduct a market survey of competitors in the market.
• To constantly keep track of trade dynamics by conducting regular market visits.
• To constantly monitor competitor’s activities, feedback the necessary information to the Marketing Team and propose effective strategies to promote the brand position.
• Dealing with the Principal for brands you handle and liaise with the principal for marketing information and updated marketing materials.
• Understand the local market and discuss with the Principal business strategies.
• Conduct product training for the retail consultants.
• Visit Retail Shops to manage the display and merchandising. Communicate with the visual merchandiser on the thematic display you need, and the POP required. Outstation visits are required at least 2 to 3 times a year.
• Manage and initiate Brand or Product Launch / Cooking Show / Roadshow. To undertake product launches from planning up to post-launch analysis.
• Dealing with Principal.
• Preparing Brand Review, and Sales Review for the respective Brand.
• Getting support and updates on Brand & product information from the Principal.
• Understand the local market and discuss with the Principal business strategy.
• Work very closely towards Annual Purchase Budget vs. Actual Sales.
• Market visit.
• To perform any duty assigned by superior whichever is deemed as appropriate.
• Brand covering:
• Vitamix Power Blender (US)
• Global Knife (Japan)
• Greenpan Ceramic Non-Stick Cookware (Belgium)
• Kitchen Aid Ceramic Non-Stick Cookware (US)
• Kitchen Aid Tools covering kitchen gadgets, measuring equipment, thermometer, dish racks (US)
• Trudeau kitchen tools and wine accessories (Canada - Discontinued brand)

Requirements:

• Minimum a Degree in Marketing / Business Studies or equivalent.
• At least 3 years of experience in the related field is required.
• Candidate with marketing and sales experience in the Retail industry, Trading companies and background in household retail will be added advantages.
• Resourceful and meticulous, good analytical and communication skills, results-driven, team leader, and passion to attain excellence.
• Able to handle high-end products.
• Good time management with a sense of urgency with a positive good attitude.
• Able to work as a team and able to work with shop managers.
• If required from time to time able to work after working hours or on weekend
• Possess own transport.
• Applicants must be willing to work in Subang UEP.

Benefits:

• Opportunity to learn and visit International Fairs.
• Gain international exposure with visits to overseas factories and training seminars.
• Comprehensive Allowances, including Petrol Card
• Staff purchase discounts
• Medical / Group Insurance
• Parking

Job Type: Full-time

Pay: RM4,000.00 - RM5,000.00 per month

Experience:

• Retail Marketing: 2 years (Required)