Marketing Sales Assistant

Key Responsibilities: Campaign Support: Assist in the creation, execution, and tracking of marketing campaigns for IT products such as laptops, computers, peripherals, and software. Help organize promotional events, product launches, and sales campaigns for both in-store and online retail channels. Digital Marketing: Manage social media accounts by creating and posting content related to IT products, offers, and updates. Assist in running digital marketing campaigns including email marketing, SEO, Google Ads, and social media ads. Track and analyze the performance of digital campaigns, providing reports on ROI and engagement metrics. Content Creation: Create promotional materials like flyers, brochures, and banners for IT products. Assist in writing product descriptions, blog posts, or articles for the company website and social media. Support product photography and editing for online listings and marketing collateral. Customer Engagement: Handle customer inquiries on social media or via email, responding to questions about IT products, promotions, and warranties. Engage with customers to encourage product reviews, testimonials, or social media engagement. Market Research: Conduct market research to understand competitors, customer preferences, and trends in the IT retail space. Help gather data on the performance of different products and campaigns to improve future marketing strategies. Event Planning and Support: Assist in organizing and executing store events, promotional days, or tech workshops. Coordinate with the sales team for in-store promotions and product displays. Collaboration with Sales and IT Teams: Work closely with the sales team to ensure that marketing efforts align with in-store and e-commerce sales strategies. Coordinate with the IT team to ensure accurate technical information is provided in marketing materials. Skills Required: Basic IT Knowledge: Familiarity with the tech products being sold (e.g., computers, software, accessories). Creative Skills: Ability to create engaging content and visual materials. Communication Skills: Excellent verbal and written communication for customer interactions and campaign management. Digital Marketing Skills: Knowledge of social media platforms, digital advertising, and analytics tools. Organizational Skills: Ability to manage multiple campaigns and tasks simultaneously. Team Collaboration: Ability to work closely with marketing, sales, and IT teams.