Marketing Executive

AFA is a growing sports tech company committed to making sports accessible, enjoyable, and well-organized for everyone. With products ranging from court booking, insurance, and tournaments to our upcoming e-commerce and coaching features, we aim to enhance the sports community experience. Join us in our mission to connect sports enthusiasts and create a supportive sports environment across Malaysia.

As a Marketing Executive at AFA, you will play a key role in executing AFA’s marketing strategies to strengthen our presence in Johor Bahru and build our community. This role offers an exciting opportunity to be at the heart of AFA’s events, digital campaigns, and community engagement efforts. The ideal candidate is passionate about sports, digitally savvy, and eager to contribute fresh ideas.

• Campaign Execution: Assist in planning and executing marketing campaigns, including social media, email marketing, and influencer partnerships, targeting the Johor Bahru market.
• Event Support: Support the AFA Games Blitz and other event activations in JB by coordinating logistics, engaging with local partners, and managing event promotions.
• Community Engagement: Build and nurture relationships within the local sports community, including athletes, venue owners, and sports clubs.
• Content Creation: Collaborate on creating engaging content for AFA’s social media platforms, blog, and other digital channels.
• Market Research: Conduct market research to understand trends and competitor activities in JB, helping AFA tailor its strategies for the local market.
• Brand Ambassadorship: Represent AFA at local events and network with the community to increase brand visibility and awareness.

• Education: Fresh Grades are welcome!
• Experience: 1-2 years of marketing experience, ideally in event coordination, community engagement, or digital marketing. Experience in the sports industry is a plus.
• Skills:
• Strong written and verbal communication skills in English and Bahasa Malaysia.
• Familiarity with social media platforms and digital marketing tools (e.g., Meta Business Suite, Canva).
• Proactive, with excellent organizational and multitasking abilities.
• Passionate about sports and interested in fostering a community-driven sports culture.

• Competitive salary and benefits.
• Opportunities for career growth within AFA.
• A dynamic and collaborative work environment.
• The chance to work in a company that combines sports and technology for community impact.

If you are excited about joining the AFA team and making a difference in the sports community in Johor Bahru, please send your resume and a brief cover letter to [email protected] with the subject line Marketing Executive Application - JB.