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Sales Manager

Salary undisclosed

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Job Title: Sales Manager

Global Knife & Kitchenware Brand

Location: Kuala Lumpur / Bangkok (Remote/Travel Required)

Reporting to: Sales Director/Global Sales Lead

Company Overview:

Our client is a leading Thailand-based global brand in the knife and kitchenware industry. They are preparing to launch an exciting new line of premium knives targeted at the global market, with initial entry points in the UAE and Saudi Arabia. Their brand has a strong focus on culinary excellence rooted in a strong foundation of quality, enabling their customers to achieve more with their knives/kitchenware while delivering delight and joy to their lives.

They are looking for an experienced, motivated, and results-driven salesperson to join this exciting new venture which builds on decades of expertise in the sector. This person will play a critical role in driving our international sales strategy and executing our market expansion, particularly in the Middle East.

Key Responsibilities:

1. Market Development & Expansion:

  • Develop and implement sales strategies for entering and growing in the UAE and Saudi Arabia markets, identifying and cultivating new business opportunities in the region.
  • Establish and maintain strong relationships with key distributors, retailers, and direct-to-consumer channels.


2. Sales Targets & Business Growth:

  • Meet or exceed defined sales targets and KPIs, focusing on increasing brand presence and market share within the UAE and Saudi Arabia.
  • Negotiate contracts, pricing, and terms with distributors and retailers to maximize profitability.
  • Strong analytical capabilities.


3. Client Relationship Management:

  • Build and maintain relationships with key stakeholders, including retailers, distributors, chefs, culinary professionals, KOLs, and decision-makers in the kitchenware and luxury sectors.
  • Provide product training and support to clients to ensure proper brand representation and increase sell-through rates.


4. Market Intelligence & Competitive Analysis:

  • Conduct market research to identify trends, consumer behaviors, and competitors' positioning, ensuring the brand's sales strategies are aligned with market demands and consumer preferences.
  • Provide feedback to internal teams on market trends, product performance, and customer feedback.
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