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Jobs or company...

Regional Product Management Manager (APAC)

Salary undisclosed

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About Midea

Founded in 1968, Midea Group is one of the world’s largest home appliance brands, offering the most comprehensive selection of products in the world to fully serve the needs of day-to-day living at home, at work, or anywhere else you go. Midea's exceptional manufacturing volume and quality standards, coupled with a diverse product range, offer consumers an appealing portfolio of products that can help you "make yourself at home".

About the Role

We are seeking a Regional Product Manager to lead the category portfolio (Small Appliances and Kitchen & Water Heating Appliances), and performance for assigned category for APAC region;

  • To achieve on going product leadership across all sub-category with target consumer and market understanding
  • To deliver annual target and to build the clear path to deliver mid to long term growth target in term of market share, volume, turn over and margin
  • To build high performing product management teams in the BUs

Responsibilities

  • P&L owner for the product lines in the region
  • Portfolio management for all BUs in the region to achieve competitive advantage with overall product category
  • Value Chain analysis & Pricing Management
  • Category performance analysis in order to identify the improvement areas and actions plan by monthly – quarterly basis
  • Build the regional business case to deliver new product and new innovation in the markets
  • Market analysis and consumer insights by category in the region to address the business opportunity and improve consumer experiences.
  • HQ policy Implementation
  • Product life-cycle management: Problems solving for BU and PD especially new product launching
  • Product Index Analysis (SKU efficiency etc.) to delivery regional/country target
  • Establish IoT capability in region
  • Mid-long term product planning and strategy for growth plan
  • Be the core team for commercial launch preparation for New Products and Key strategic models
  • Product value positioning/Launch Strategy with PDs
  • Post Launch analysis with BUs
  • New Business/category opportunities/development

Qualifications

Bachelor’s degree in Business, Marketing, or a related field

Required Skills

  • 5+ years in product management, or related roles, with experience in a regional or international context
  • Category value creation including separate measures for sales growth and market development and margin for profitable growth
  • Products, industrial and channel knowledge capability
  • Innovation management to respond to consumer, customers and market opportunities
  • Analytical and data-driven skill, good at the number
  • Strong sense of urgency
  • Ability to lead effectively in managing complex processes and diverse teams
  • Project management skill
  • Can-do attitude
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