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Crm Executive

RM 4,000 - RM 6,000 / Per Mon


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  • Gather and analyze customer data to map and plan the customer journey, identifying trends and patterns to optimize the CRM strategy.
  • Conduct A/B testing on promotional and marketing campaigns to evaluate their effectiveness and make recommendations for improvements.
  • Collaborate with stakeholders to help them make data-driven decisions that enhance customer engagement and retention strategies.
  • Prepare comprehensive reports on CRM and loyalty campaign performance, providing actionable insights and recommendations for continuous improvement.
  • Provide in-depth analysis of customer behavior to identify growth opportunities and improve customer journey experiences.
  • Fluent in written and spoken English and Mandarin.
  • Bachelor's degree in Data Science, Marketing, Business Analytics, International Business, Public Relations, or Media Studies.
  • Proven experience as a Data Analyst, preferably within Sales, Customer Behavior, Business Development or Marketing.
  • Proficiency in data analysis tools such as Excel, SQL, and data visualization tools (e.g., Tableau, Power BI).
  • Strong knowledge of A/B testing methodologies and experience in campaign optimization.
  • Excellent analytical and problem-solving skills, with the ability to present complex data in a clear and concise manner.
  • Strong communication skills to effectively collaborate with stakeholders and present insights.
  • Hybrid Work Mode: Visit the office only for training and meetings.
  • Accessible Location: Office is within walking distance from the MRT.
  • Monthly Performance Bonus: Up to 4 digits monetary reward, get paid for your hard work.
  • Professional Development: Sponsorship for professional training and workshops.
  • Annual Leave Encashment: Get paid for unused leave.
  • Team Bonding: Monthly team bonding activities based on your preference.
  • Work Assets Provided: All necessary work tools and equipment are supplied.