Crm Executive
RM 4,000 - RM 6,000 / Per Mon
Original
Simplified
- Gather and analyze customer data to map and plan the customer journey, identifying trends and patterns to optimize the CRM strategy.
- Conduct A/B testing on promotional and marketing campaigns to evaluate their effectiveness and make recommendations for improvements.
- Collaborate with stakeholders to help them make data-driven decisions that enhance customer engagement and retention strategies.
- Prepare comprehensive reports on CRM and loyalty campaign performance, providing actionable insights and recommendations for continuous improvement.
- Provide in-depth analysis of customer behavior to identify growth opportunities and improve customer journey experiences.
- Fluent in written and spoken English and Mandarin.
- Bachelor's degree in Data Science, Marketing, Business Analytics, International Business, Public Relations, or Media Studies.
- Proven experience as a Data Analyst, preferably within Sales, Customer Behavior, Business Development or Marketing.
- Proficiency in data analysis tools such as Excel, SQL, and data visualization tools (e.g., Tableau, Power BI).
- Strong knowledge of A/B testing methodologies and experience in campaign optimization.
- Excellent analytical and problem-solving skills, with the ability to present complex data in a clear and concise manner.
- Strong communication skills to effectively collaborate with stakeholders and present insights.
- Hybrid Work Mode: Visit the office only for training and meetings.
- Accessible Location: Office is within walking distance from the MRT.
- Monthly Performance Bonus: Up to 4 digits monetary reward, get paid for your hard work.
- Professional Development: Sponsorship for professional training and workshops.
- Annual Leave Encashment: Get paid for unused leave.
- Team Bonding: Monthly team bonding activities based on your preference.
- Work Assets Provided: All necessary work tools and equipment are supplied.
- Accessible Location: Office is within walking distance from the MRT.
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