Digital Marketing Manager (Mandarin speaker)

JOB DESCRIPTION

• Create comprehensive digital marketing strategies to achieve business goals.
• Coordinate digital campaigns, including SEO/SEM, email marketing, social media, and display advertising.
• Optimize user experience on all digital platforms.
• Oversee and manage the company's website, ensuring IT is optimized for usability, search engine visibility, and sales conversion.
• Help in developing and executing online sales strategies to drive revenue growth.
• Collaborate with the teams to ensure accurate product listings, pricing, and availability.
• Manage product promotions, discounts, and sales campaigns on the Web platform.
• Content Management:
• Oversee content creation, including blog posts, videos, social media updates, and email campaigns.
• Ensure content aligns with brand voice and strategy.
• Manage the editorial calendar to ensure timely publication.
• Manage SEO strategy to improve search engine rankings.
• Analyze performance data to optimize campaigns.
• Develop and execute social media strategies to increase engagement and followers.
• Monitor social media trends and adjust strategies accordingly.
• Engage with followers and respond to inquiries.
• Monitor, analyze, and report on key performance indicators (KPIs) for digital campaigns.
• Use tools like Google Analytics to track and measure campaign performance.
• Prepare detailed reports and presentations for management.
• Develop and manage the digital marketing budget.
• Ensure effective allocation of resources and ROI tracking.
• Manage multiple marketing team.
• Keep track of team performance to achieve monthly, quarterly and yearly KPI

JOB REQUIREMENT

• Bachelor's degree in Marketing, Business, Communications, or related field.
• At least 4-5 years of experience in digital marketing related e-gaming.
• Strong knowledge of SEO, SEM, PPC, social media platforms, email marketing, and web analytics.
• Excellent written and verbal communication skills.
• Strong analytical skills and data-driven thinking.
• Highly organized
• Creative problem-solving skills
• Has an experience with SEO, SEM, social media, content marketing, and email marketing.
• Familiarity with marketing tools and platforms like Google Analytics, Google Ads, social media management tools (e.g., Hootsuite, Buffer), and CRM software.

Job Type: Full-time

Pay: RM18,000.00 - RM20,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Opportunities for promotion
• Professional development

Schedule:

• Monday to Friday

Supplemental Pay:

• Performance bonus