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Marketing Executive

RM 2,500 - RM 4,500 / Per Mon


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Key Responsibilities

1. Strategic Branding & Conceptualization

•⁠ ⁠Assist in developing branding proposals and product concepts for collaborations with influencers and artists.

•⁠ ⁠Conduct market research and competitor analysis to create innovative strategies for positioning products.

•⁠ ⁠Identify unique selling propositions (USPs) for each collaboration and product range.

2. Campaign Development & Execution

•⁠ ⁠Design and implement marketing campaigns across various platforms (social media, digital ads, PR events).

•⁠ ⁠Work closely with influencers, ambassadors, and creative teams to ensure cohesive branding and messaging.

•⁠ ⁠Manage the preparation of promotional materials, including copywriting, graphic design coordination, and media planning.

3. Public Relations & Networking

•⁠ ⁠Build and maintain relationships with media outlets, PR agencies, and key industry stakeholders.

•⁠ ⁠Coordinate press releases, media write-ups, and event coverage to enhance brand visibility.

•⁠ ⁠Organize and participate in product launches, promotional events, and community engagements.

4. Project Management

•⁠ ⁠Ensure timely delivery of tasks and campaigns in line with agreed deadlines and budgets.

•⁠ ⁠Monitor and report on campaign performance, providing insights and recommendations for improvement.

•⁠ ⁠Collaborate with internal and external stakeholders to streamline operations and achieve goals.

5. Digital & Social Media Marketing

•⁠ ⁠Oversee the development of engaging content for social media platforms.

•⁠ ⁠Monitor digital marketing trends to suggest innovative approaches for online branding.

•⁠ ⁠Optimize campaigns for maximum reach and engagement.Skills Degree in Marketing, Business, or related field.

We are seeking a Marketing Executive in our company’s expansion. This strategic position will oversee the marketing direction for our diverse and expanding product portfolio. This role requires you to identify market opportunities, lead new product initiatives, and drive growth.

  • Degree in Marketing, Business, or related field.
  • 2+ years experience in branding or marketing roles.
  • Strong understanding of digital marketing trends.
  • Excellent communication and presentation skills.
  • Creative thinker with strategic planning abilities.
  • Proven ability to manage projects and meet deadlines.
  • Experience working with influencers or PR campaigns.
  • Proficient in social media platforms and tools.
  • Strong analytical skills to assess campaign performance.
  • Ability to work collaboratively in a team environment.
  • EPF/SOCSO.
  • Staff Discounts.
  • Career Progression.
  • Good Team Environment.
  • Collaborative work culture.