Content Creator
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Responsibilities:
Content Ideation & Planning
Develop creative ideas and storytelling concepts aligned with Sugarscarf’s branding and campaign strategies.
Plan and organize content calendars to ensure consistent posting across platforms.
Collaborate with the marketing team to align content with product launches, events, and campaigns.
Content Creation
Create engaging short-form video content for TikTok, Instagram Reels, YouTube Shorts, and other relevant platforms.
Produce high-quality photography and videography for products, campaigns, and behind-the-scenes content using phone cameras or professional tools.
Write compelling captions, blog posts, and micro-copy with an emotional storytelling approach to engage Sugarscarf's audience.
Execution & Editing
Edit and finalize videos, ensuring they meet brand guidelines, maintain aesthetic appeal, and resonate with Sugarscarf’s mid-luxury positioning.
Perform basic graphic design tasks for social media assets, ensuring visual consistency.
Ensure all deliverables are on schedule and of high quality.
Social Media Management Support
Monitor engagement and trends across platforms to identify opportunities for viral and shareable content.
Respond to comments, DMs, and mentions to enhance community interaction and brand love.
Leverage real-time events, trends, and customer insights to create relevant content
- Assist the team in executing product launches, events, and marketing activities as planned.
- Provide hands-on support in preparing materials, coordinating with vendors, and managing logistics to ensure smooth execution of tasks.
- Contribute to on-site support for events, including setup, coordination, and teardown.
- Assist in last-minute (ad hoc) tasks related to product launches, photoshoots, marketing campaigns, and events as needed.
- Collaborate with the team to ensure all deadlines and objectives are met efficiently.
- Maintain a proactive attitude to handle unexpected challenges or changes in plans.
Requirements:
- Proven experience as a Content Creator, Social Media Executive, or similar role.
- Strong skills in video creation, editing, and basic photography using phone cameras.
- Proficiency in tools such as Canva, CapCut, InShot, or Adobe Creative Suite.
- Understanding of TikTok, Instagram, and YouTube algorithms and current trends.
- Excellent writing skills for captions and storytelling-driven content.
- A strong portfolio showcasing creative content (videos, visuals, graphics).
- Ability to multitask, manage deadlines, and work independently or in a team.
- A passion for the hijab and fashion industry is a bonus!
Why Join Sugarscarf?
- Be part of a creative, trend-setting team in the fashion industry.
- Work on exciting campaigns with opportunities for growth.
- Contribute to a brand that inspires confidence and style for women.
Job Type: Full-time
Pay: From RM2,500.00 per month
Benefits:
- Opportunities for promotion
- Professional development
Schedule:
- Day shift
Education:
- Diploma/Advanced Diploma (Preferred)
Experience:
- Content development: 1 year (Preferred)
Expected Start Date: 12/22/2024