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Social Media - Content Creator

RM 2,500 - RM 4,000 / month

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What You’ll Do:

  • Content Creation: Design and produce eye-catching visuals including photos, videos, reels, stories, and carousel posts that showcase our pastries, behind-the-scenes baking processes, and brand culture.
  • Social Media Management: Manage social media channels by planning, scheduling, and posting content regularly to keep our audience engaged and informed.
  • Brand Storytelling: Craft engaging captions and narratives that reflect the personality and values of the company, from the passion behind each pastry to the joy they bring our customers.
  • Community Engagement: Respond to comments, direct messages, and engage with our audience to foster community relationships and customer loyalty.
  • Collaborations & Campaigns: Work with the team to develop and execute creative campaigns, promotions, and influencer collaborations to increase brand awareness and customer engagement.
  • Trend Monitoring: Stay on top of social media trends, emerging content formats, and food photography techniques
  • Analytics & Reporting: Track and analyze social media performance metrics (engagement, reach, conversion, etc.) and adjust strategies as needed to maximize impact.

What We’re Looking For:

  • Proven experience in social media content creation, ideally within the food, lifestyle, or hospitality industry.
  • A strong portfolio or examples of past work showcasing your ability to create engaging social media content, particularly food-related content.
  • Deep understanding of major social media platforms (Instagram, TikTok, Facebook, Pinterest) and their best practices.
  • Proficiency in content creation and editing tools (e.g., Adobe Creative Suite, Canva, or similar software).
  • Creative flair with a passion for food photography and videography, able to make pastries look irresistible.
  • Excellent written communication skills, with the ability to write compelling captions and tell stories that resonate with audiences.
  • Strong organizational skills with the ability to plan content in advance and manage multiple projects at once.
  • Ability to work independently, think creatively, and adapt quickly to new trends and challenges.

Job Type: Full-time

Pay: RM2,500.00 - RM4,000.00 per month

Schedule:

  • Day shift