Business Director (Senior Role)

MORE ABOUT THE JOB In this role, you will be responsible for contributing to the achievement of business plan objectives by the effective management of the provision of quality communication strategies to clients QUALIFICATIONS Degree level qualification or equal experience. SKILLS • 10-12 years of experience in advertising or the advertising industry, demonstrating a proven track record in strategic and operational planning and execution for regional or global accounts. • Previous experience working as senior account director position, strategic social role within an agency environment • Strong business acumen and financial management skills. • Thorough understanding of integrated advertising processes and familiarity with creative and planning concepts. • Capacity to enhance business value for the Brand beyond marketing efforts (e.g., in sales, operations, product recommendations, etc.). • Experience in aligning creative work with strategic goals and evaluating effectiveness. • A genuine passion for the Brand in the telecommunications industry, encompassing its products and values. • Ability to collaborate effectively with teams, manage multiple projects, and meet tight deadlines under pressure. • A team player with leadership qualities, able to work closely with internal teams (e.g., Creative, Strategy Planning, Social Media) to ensure client objectives are met. • Proactive and resilient, well-organized, and capable of managing multiple tasks simultaneously. • Media tools and dashboard knowledge is a plus: Meta, GA, GWI, Similarweb Suite 6.06, 2, Lorong Dungun Kiri, Bukit Damansara, 50490 Kuala Lumpur Wilayah Persekutuan Kuala Lumpur, Malaysia KEY RESPONSIBILITIES • Lead and develop a high-performing Account Servicing team, inspiring and motivating them to define, design, and deliver top-tier strategies and results. • Identify potential new business opportunities within and beyond the current client base. • Ensure exceptional customer service across the Client Servicing Team and all agency interactions. • Translate and understand client business challenges, creating strategic experiential (and integrated, where applicable) plans to enhance performance, demonstrated through clearly defined and measurable outcomes. • Ensure company profitability (P&L) by establishing adequate budgets at the start of each client engagement and ensuring that Account Servicing Team members maintain profitability while delivering the highest quality service and products. • Oversee the direction, growth, and development of all members of the assigned Account Servicing Team, including performance reviews, goal setting, professional development, motivation, and engagement. • Ensure the Account Servicing Team provides clients with a continuous flow of insights and recommendations that improve their business and foster closer partnerships with the agency. • Actively support the Business Development team during the pitch process for new programs, ultimately taking over management of the program and client relationship. • Assist in creating project-specific budgets. • Attend client meetings during the development phase of engagements. • Develop and execute program contracts with clients. • Coach and mentor the account team, identifying ways to integrate best practices into team members’ skill sets. • Establish KPIs for client programs/activations, identify measurement methodologies, and ensure proactive tracking. • Lead quarterly agency/client reviews to highlight performance and share industry insights that drive business conversations.