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Sr Manager, Product Portfolio (Surgical)

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Sr Manager, Product Portfolio (Surgical) - (30010172)
Description

Ansell is a leading global provider of protection solutions. Our company designs, develops and manufactures a wide range of protection solutions that meet the ever-changing needs and demands of our markets and industries. Protection is our primary concern as millions of people around the world depend on Ansell in their professional and personal lives.
Our vision is to create a world where people can enjoy optimal protection against the risk they are exposed to. Whether at work or during their leisure time, people require the right protection for the right application. After all, what better guarantee is there than increased safety, security and productivity than through adequate protection.
GENERAL SUMMARY OF POSITION
Reporting to the VP- Surgical BU, the Sr. Manager, Regional Category Management (RCM) APAC is responsible for all brand and product management activities, including activating programs and identifying growth opportunities, drives competitive differentiation and owns the regional view of the global product portfolio, differentiation and claims. He/She works closely with the Global Category Management (GCM) team, regulatory team and regional marketing, sales and clinical teams to coordinate the execution of product portfolio management initiatives (e.g. product pricing, NPD introduction, competitor market intel, changes, rationalization, promotional activities and regional claims) and supports the implementation of category management programs into their region with the aim to maximize synergies and to optimize the results of each category in both the customer and the Ansell’s perspective.
This position is also responsible for growing the HSS business in the region, including the development of a regional portfolio, competitor information, claims, pricing strategy, support and train regional teams, identifying NPD opportunities and working with the regional team on regional relevant tenders. Thanks to their deep local market knowledge, the RCM provides regional intimacy to be integrated into the Surgical product global strategy development & enables optimal local activation. He/she thoroughly understands respective market segment(s), product portfolios, customer needs, competitive environment and key business/market trends within the region and partners with the commercial team on the Surgical execution activities.
The RCM acts as a customer facing person within the region for the BU driven marketing needs.
RESPONSIBILITIES & SPECIFIC ACCOUNTABILITIES
  • Specific Category Responsibility: Surgical portfolio in APAC, including Surgical gloves and HSS range facing all verticals (acute and alternate).
Business/Marketing strategy and planning
  • Based on Customer understanding, industry knowledge, market insights and strong collaboration with customer-facing teams (Sales), develop product strategy, including product positioning, lifecycle management and activities to increase sales and/or profitability and growth plans according to changing market needs and competitors' developments.
  • Together with Clinical team, global team and regional team, own development of compelling customer value proposition, clinical differentiation and claims that result in a sustained sales opportunity pipeline and market share growth
  • Lead regional portfolio and price positioning recommendation and identify cost improvements needs based on market positioning
  • Ensure understanding on demand changes and LRP trends and liaise with global team for supply needs update
  • Monitor sales and field reports, pricing levels and competition within the region and works in conjunction with regional stakeholders, with Regional Marketing team, to deliver agreed levels of revenue, margins and overall market share.
Operational Performance
  • Work with regional team to provide data needed for tender submissions or product changes updates
  • Ensure continuous alignment and improvement with legal, regulatory teams regarding safety law/ changes in markets that generate product changes and ensure any product quality or other product related issue is swiftly
  • Strong liaison with supply organisation to drive improvement in forecasting and cost, actively participate in Regional Sales and Operations Planning and forecasting efforts
  • Set up and maintenance of product and collateral in sample warehouse & administration software including MDM/PDH SAP and Oracle systems
Customer/Market Insights
  • Primary point of contact within the region and subject matter expert for all product related matters, providing support and education for all stakeholders
  • Specify and oversee the data/research needed to determine the needs of customers (or contributing to Global research).
  • Spend time with regional team in OR and product trials to heard directly the “voice of customer”, use market research to nurture category strategy and pipeline getting ideas for solutions that customers will want
  • Remain strongly connected to customer-facing organization to ensure speed and depth of insight sharing resulting in solutions which are fit for market needs.
Product rejuvenation and Innovation related activities
  • Work with Global team to align on an innovation and product rejuvenation pipeline
  • Accountable for successful market commercialization of innovation, renovation and portfolio optimization initiatives, including sales team and distributor engagement
  • Ensure successful and on time product launches and product changes introduction.
  • Be the voice of the customer – identify and highlight the underserved and unmet needs of customers and new product opportunities to drive profitable growth.
  • Help the Company achieve the sustainability and social impact goals via product design, innovation and commercial programs.
  • Any other tasks at the request of the management team
KEY POSITION REQUIREMENTS
  • 5 or more years of experience in Sales and Marketing or Business Development or minimum of 3 years in a Product Management role
  • Experience in leading or coordinating cross-functional teams and in working in a matrix organization
  • Experience in a global / multinational environment
  • Project Management experience is desirable
  • Medical Devices/ hospital environment experience needed

Primary Location: Malaysia-Selangor-Cyberjaya
Work Locations: MY Selangor Cyberjaya Prima 6 Prima Avenue Block 3512 Prima 6 Prima Avenue, Block 3512 Jalan Teknokrat 6 Cyberjaya 63000
Job: Marketing
Organization: Global Product & Marketing
Schedule: Full-time
Job Type: Standard
Job Level: Manager
Job Posting: Dec 20, 2024, 2:43:18 AM