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Media Analyst

RM 3,000 - RM 5,000 / Per Mon


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  • Exhibit strong written and verbal communication skills, capable of working independently and collaboratively in a fast-paced environment.
  • Utilize strong analytical skills to interpret and synthesize data from multiple sources, delivering actionable insights.
  • Track mentions and coverage across a variety of media outlets, including social media, news websites, print media, and broadcast channels.
  • Collect quantitative and qualitative data using media tracking tools and analytics software and generate reports for clients or internal teams.
  • Assess audience response to media messages, focusing on sentiment analysis (positive, negative, neutral) and engagement levels.
  • Evaluate the effectiveness and reach of content, including advertising campaigns, public relations efforts, and media outreach.
  • Provide recommendations based on findings, supporting improvements in media strategy, marketing campaigns, and public relations efforts.
    • Bachelor’s degree in law, Political Science, or a related field.
    • 1-2 years of professional experience in media analysis or a related role.
    • Excellent verbal and written communication skills for conveying complex analysis effectively.
    • Strong analytical and critical thinking abilities, with a focus on data interpretation and trend analysis.
    • Proficiency in media monitoring tools and data analytics software.
    • Familiarity with social media platforms and digital marketing trends.
    • Ability to interpret data from both qualitative and quantitative research methods, and effectively analyze media coverage and audience behavior.
    • Proactive, detail-oriented, and able to meet deadlines.
    • Familiarity with the media landscape, including both traditional and digital platforms.
    • A passion for media, communication, and staying updated on trends in the industry.

    Staff Parking Card

    Petrol Allowance