Business Development Executive

RM 4,500 - RM 9,000 / month

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Strategic Planning and Market Exploration

Market Analysis:

Identify emerging trends, industry shifts, and untapped market opportunities.
Research competitors to understand their strengths, weaknesses, and market positioning.
Collaborate with management to develop business growth strategies aligned with company objectives
Create short-term and long-term plans to achieve sales targets and expand market reach.
Strategic Planning

Lead Generation and Pipeline Management

Prospecting:

Use various tools (e.g., LinkedIn, CRM platforms, networking events) to source potential clients and business opportunities.
Assess potential leads based on fit, budget, and decision-making capability to ensure alignment with company offerings.
Maintain an up-to-date pipeline of leads, ensuring consistent follow-up and progression through the sales funnel.
Lead Qualification
Pipeline Management

Client Acquisition and Sales Process Management

Proposal Development:

Prepare customized presentations, proposals, and quotes tailored to client needs.
Arrange and conduct meetings (in-person or virtual) to pitch products or services effectively
Handle negotiations, balancing client expectations with company objectives to close deals.
Oversee the drafting and signing of contracts, ensuring compliance with legal and financial standards.
Client Meetings
Negotiation
Contract Management

Relationship Building and Account Management

Client Retention:

Act as the primary point of contact for clients to ensure long-term relationships and satisfaction.
Identify opportunities to offer additional services or products to existing clients.
Gather feedback from clients to inform product development and service improvement.
Cross-Selling and Upselling
Feedback Collection

Collaboration and Internal Coordination

Team Collaboration:

Work closely with sales, marketing, and product teams to align business development strategies.
Provide input on marketing campaigns, content, and branding to attract target audiences.
Liaise with operations and delivery teams to ensure smooth onboarding and service execution for new clients.
Marketing Input
Operations Alignment

Reporting and Performance Metrics

Performance Tracking:

Use CRM systems to track activities, monitor key metrics, and analyze success rates
Prepare detailed reports on sales activities, revenue achievements, and growth opportunities for management review.
Set and achieve individual and team sales targets.
Report Generation
Goal Setting

Networking and Representation

Event Participation:

Represent the company at industry events, trade shows, and conferences to build networks and generate leads.
Be a strong advocate for the company’s brand and values in all interactions.
Brand Advocacy

Continuous Improvement

Skill Development:

Stay updated on industry knowledge, sales techniques, and client management strategies.
Identify areas for improvement in business development workflows and propose solutions.
Process Optimization

Education: Minimum Diploma holder in Business, Marketing, or a related field
Experience: Prior experience in sales, distribution, or channel management, preferably in FMCG or snack manufacturing.
Language: Mandarin and English
Skills: Strong negotiation, communication, and relationship management skills.
Analytical Ability: Proficiency in data analysis and performance tracking.
Knowledge: Understanding of the snack food industry and market dynamics.