What would you learn:
• Develop the ability to create compelling, high-quality content that engages and resonates with diverse audiences.
• Learn best practices for increasing engagement and follower growth across key social platforms.
• Understand how to analyze marketing trends and engagement metrics to refine and optimize strategies.
• Working within a collaborative team environment, gaining insights into the importance of organization and communication in marketing execution.
• Acquire skills in leveraging User-Generated Content (UGC) to enhance brand authenticity and community engagement.
Key Responsibilities:
• Content Creation: Create and manage engaging content for social media platforms, such as posts, stories, reels, videos, and graphics, to boost engagement and grow followers.
• Performance Analysis: Analyze audience behavior, social media performance, and key metrics to optimize digital marketing efforts.
• Market Research: Research industry trends, competitors, and customer needs to identify potential business opportunities and improve marketing strategies.
• Lead Generation Support: Support market research and compile actionable insights for lead generation and campaign development.
• Administrative Assistance: Provide administrative assistance for marketing-related tasks, including content coordination and campaign reporting.
• Learn on building community engagement within campus/ university
Experience & Qualifications:
• Current or recent student in Marketing, Business, or related field.
• Strong interest in social media management; gaming/esports knowledge is a plus.
• Independent and team player with excellent English and Chinese communication skills.
• Proficient in Microsoft Office and Google Suite.