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Jobs or company...

Sales & Marketing Lead

RM 4,600 - RM 5,000 / month
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Location: Kuala Lumpur, Malaysia

Employment Type: Full-Time

Working Day: Tuesday - Saturday

Salary Range: RM4,600 – RM5,000 (negotiable based on experience)

About Us

HH Korean Language Center is a growing Malaysian MSME dedicated to providing top-quality Korean language education. As we expand, we are looking for a Sales & Marketing Lead to drive student enrollments, enhance brand awareness, and execute impactful marketing strategies.

This is an exciting opportunity to lead marketing efforts, shape our creative direction, and execute impactful campaigns that fuel business growth.

Key Responsibilities:

1) Performance Marketing & Paid Advertising

  • Plan, execute, and optimize paid ad campaigns across META, Google Ads, and other digital platforms to maximize ROI.
  • Track key metrics and continuously refine strategies for better results.

2) Campaign & Event Management

  • Develop and manage end-to-end marketing campaigns for student acquisition, engagement, and brand awareness.
  • Plan and execute offline & online promotional events, workshops, and collaborations to increase visibility and lead generation.
  • Coordinate cross-functional efforts with internal teams and external partners to ensure seamless execution.

3) Creative Strategy & Brand Leadership

  • Lead brand positioning and messaging to differentiate HH Korean Language Center in the market.
  • Develop and implement creative storytelling strategies to enhance customer engagement.
  • Stay ahead of industry trends and competitor strategies, bringing fresh ideas to elevate the brand.

4) Content Development & Execution

  • Oversee and create high-quality social media content, posters, announcement, email newsletters, and video marketing that resonate with target audiences.
  • Maintain a consistent brand voice across all platforms, ensuring alignment with business goals.
  • Optimize content for SEO and engagement while managing content calendars.

5) Project & Budget Management

  • Plan and allocate the marketing budget efficiently to maximize reach and impact.
  • Oversee multiple projects simultaneously, ensuring timely delivery and quality execution.
  • Monitor expenditures and analyze ROI to make data-driven budget recommendations.

6) Sales & Student Enrollment Growth

  • Develop and implement sales strategies to increase student enrollments for Korean language courses.
  • Build and maintain relationships with corporate partners, schools, and community groups to drive referrals and collaborations.
  • Track sales performance metrics and continuously refine strategies to improve conversion rates.

Qualifications & Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 3–5 years of experience in digital marketing, social media, and campaign management.
  • Proven track record in paid advertising (META, Google Ads, TikTok Ads, etc.) with data-driven optimization.
  • Strong knowledge of content strategy, branding, and creative storytelling.
  • Experience in event planning and campaign execution.
  • Strong analytical skills with the ability to interpret marketing performance data.
  • Self-driven, creative, and capable of leading marketing initiatives independently.
  • Proficiency in the Korean language is preferred but not mandatory.
  • Experience in the education or language learning industry is a plus.

Job Type: Full-time

Pay: RM4,600.00 - RM5,000.00 per month

Benefits:

  • Free parking
  • Maternity leave
  • Meal allowance
  • Opportunities for promotion
  • Professional development

Schedule:

  • Day shift

Supplemental Pay:

  • 13th month salary
  • Performance bonus

Ability to commute/relocate:

  • Sri Hartamas: Reliably commute or planning to relocate before starting work (Preferred)

Education:

  • Bachelor's (Preferred)

Experience:

  • Sales Marketing: 3 years (Preferred)

Language:

  • English (Preferred)
  • Bahasa (Preferred)

Work Location: In person

Application Deadline: 02/28/2025
Expected Start Date: 03/09/2025