J41-Senior Marketing Specialist
J41-Senior Marketing Specialist
Kuala Lumpur, Kuala Lumpur
RM5,000 - RM7,000 Per Month
Full Time
Specialization: Advertising / Marketing
Requirements
Experience:
- 5+ years in digital marketing, with a proven track record in managing high-impact customer acquisition campaigns.
Technical Skills:
- Proficiency in CRM platforms, Google Analytics, and Meta Ads Manager.
- Hands-on experience with AI tools for content generation, audience targeting, or data analysis.
- Familiarity with design tools (Canva, Adobe Suite) and marketing automation platforms (Mailchimp, HubSpot).
Soft Skills:
- Exceptional organizational skills with a detail-oriented, problem-solving mindset.
- Strong communicator who thrives in collaborative, cross-functional environments.
Education:
- Degree in Marketing, Business, Communications, or a related field.
Portfolio:
- A portfolio showcasing successful campaigns (e.g., links, PDFs, or case studies) upon being shortlisted.
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Responsibilities
- Design, implement, and optimize multi-channel campaigns (SEO/SEM, social media, email) to boost customer acquisition, engagement, and retention.
- Craft visually compelling, on-brand marketing collateral (email templates, banners, ads) using tools like Adobe Creative Suite, Canva, or Figma.
- Develop tailored campaigns for diverse audiences using CRM insights (e.g., Salesforce, HubSpot).
- Conduct A/B testing and analyze metrics (CTR, conversion rates, ROI) to refine campaigns and improve cost-per-acquisition (CPA).
- Partner with design, sales, and product teams to align campaigns with business goals.
- Leverage generative AI tools (e.g., ChatGPT, Jasper) for content ideation, automation, and predictive analytics.
- Deliver monthly performance reports with actionable recommendations to stakeholders.
Job Types: Full-time, Permanent
Pay: Up to RM7,000.00 per month
Benefits:
- Additional leave
- Maternity leave
- Opportunities for promotion
- Professional development
Supplemental Pay:
- Yearly bonus
Education:
- Bachelor's (Required)
Experience:
- Digital marketing: 5 years (Required)
Work Location: In person