Internship in Marketing

About Instapay:

Instapay is a leading fintech company specializing in fast, secure, and convenient payment solutions. We are revolutionizing the way individuals and businesses transfer money globally, offering seamless payment services with cutting-edge technology. As we continue to grow, we are looking for a motivated and detail-oriented Marketing Intern to join our team and assist in refining our marketing strategy.

Role Overview:

As a Marketing Intern at Instapay, your main responsibility will be to analyze competitors' social media strategies and identify areas where Instapay can enhance its marketing efforts. You will gain hands-on experience in social media analysis, trend spotting, and content strategy development within the fintech industry.

Key Responsibilities:

• Competitor Analysis: Regularly monitor and analyze the social media content and campaigns of competitors in the fintech space, identifying trends, successful tactics, and areas for improvement.
• Market Trend Identification: Stay up-to-date on social media trends, emerging technologies, and industry best practices to suggest new and innovative ways to engage our audience.
• Content Strategy Recommendations: Provide insights and suggestions on how Instapay can improve its content, visuals, and messaging across different social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
• Social Media Audit: Assist in evaluating Instapay’s current social media performance and compare it with industry benchmarks to assess effectiveness and identify growth opportunities.
• Campaign Improvement: Support the marketing team in developing social media campaigns by providing recommendations based on competitor insights, audience preferences, and market trends.
• Content Creation Support: Assist in the creation of content for social media posts, blogs, newsletters, and campaigns, ensuring it aligns with the latest trends and competitor activities.
• Collaboration: Work closely with the marketing and content teams to implement your findings into actionable strategies and improve engagement.

Requirements:

• Currently enrolled in a Marketing, Business, Communications, or related field of study (preferred).
• Strong interest in social media marketing, competitor analysis, and fintech.
• Knowledge of major social media platforms and familiarity with social media analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social).
• Ability to interpret data and draw actionable insights from competitor activities and market trends.
• Strong communication skills with an eye for detail and creativity.
• Basic graphic design skills (e.g., Canva or Adobe tools) a plus, but not required.
• Ability to multitask and work independently in a fast-paced environment.
• Previous experience in social media management or marketing internships is a plus, but not required.

Why Instapay?

• Hands-on Experience: Gain practical experience in analyzing and improving social media strategies in a rapidly growing fintech company.
• Collaborative Team: Work closely with experienced marketing professionals in a supportive environment.
• Growth Opportunities: A chance to transition to a full-time role based on performance and business needs.
• Innovative Culture: Be part of a company that is transforming the digital payments landscape through technology and creative marketing.

Job Type: Internship
Contract length: 3 - 6 months

Pay: RM800.00 - RM1,000.00 per month

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Kuala Lumpur: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Candidate must be a local internship student.

Education:

• Diploma/Advanced Diploma (Required)