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E-commerce Marketing Specialist

Salary undisclosed

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We are looking for a dynamic and data-driven E-commerce Marketing Specialist to join our team. In this role, you will be responsible for managing and optimizing our online presence across multiple platforms, including Shopee, Lazada, TikTok, and Shopify. You will focus on driving sales, increasing brand visibility, and executing effective advertising and affiliate marketing campaigns. The ideal candidate is analytical, creative, and has a proven track record in e-commerce and digital marketing. Key Responsibilities: Develop and execute marketing strategies for Shopee, Lazada, TikTok, and Shopify to drive traffic, conversions, and sales. Manage and optimize paid advertising campaigns (e.g., TikTok Ads, Shopee Ads, Lazada Sponsored Products) to maximize ROI. Collaborate with TikTok affiliates and influencers to create engaging content and drive affiliate sales. Analyze platform performance data (e.g., sales, traffic, conversion rates) and provide actionable insights to improve campaigns. Monitor and manage product listings, ensuring they are optimized for search and conversion. Stay updated on platform trends, algorithm changes, and best practices to keep our strategies ahead of the curve. Coordinate with the creative team to develop compelling ad creatives, videos, and product visuals. Track and report on key performance metrics (KPIs) for all e-commerce platforms.