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Marketing Executive

  • Full Time, onsite
  • Pyramid Bowl Sdn. Bhd. (Sunway Mega Lanes)
  • Subang Jaya, Malaysia
RM 2,000 - RM 30,000 / month

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Job Summary:

  • Seeking a creative and results-driven Marketing Executive.
  • Responsible for promoting the bowling center, increasing customer engagement, and driving sales through effective marketing campaigns.
  • Work closely with the marketing team to develop strategies that enhance brand visibility.
  • Attract new customers while fostering loyalty among existing ones.

    Key Responsibilities:

    • Develop and implement marketing campaigns to promote the bowling center, including social media, email marketing, print ads, and local partnerships.
    • Conduct market research to understand customer needs, trends, and competitors to develop targeted promotional strategies.
    • Manage social media accounts (Facebook, Instagram, TikTok, Twitter, etc.), creating engaging content that resonates with both new and returning customers.
    • Plan and execute special events, promotions, and seasonal offers to increase foot traffic and bookings.
    • Collaborate with the sales and operations teams to align marketing initiatives with business objectives and seasonal trends.
    • Track and analyze marketing campaign performance, adjusting strategies based on insights and performance metrics.
    • Develop and maintain relationships with local businesses, influencers, and media outlets to increase brand exposure and drive traffic to the center.
    • Oversee the creation of marketing materials, including flyers, posters, banners, and digital assets.
    • Assist in maintaining and updating the company website and online booking system.
    • Handle customer feedback and inquiries related to marketing promotions and events.
    • Organize and manage sponsorships, partnerships, and collaborations to expand brand reach.

  • Degree in Marketing, Communications, Business, or related field (preferred).
  • Proven experience in marketing, preferably in a leisure, entertainment, or sports-related industry.
  • Strong understanding of digital marketing, including social media platforms, SEO, email marketing, and content creation.
  • Excellent communication skills, both written and verbal.
  • Creative and innovative thinking with attention to detail.
  • Ability to work independently and as part of a team in a fast-paced environment.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Work location: Sunway Megalanes bowling center.
  • EPF / SOCSO
  • Annual leave